Latest in Gear

Image credit: Mat Smith, Engadget

The latest menswear accessory is a Surface Book

Japanese department store Isetan has Surface Books and tablets alongside suits, bags and a "hologram" mirror.
7 Shares
Share
Tweet
Share
Save
Mat Smith, Engadget

Sponsored Links

As the line between fashion and technology continues to blur, Microsoft Japan is taking the well-trodden path of fashion collaboration to promote its Surface Book and tablets. Microsoft has claimed a corner of the upscale department store Isetan Men's in Shinjuku, Tokyo, stocking its hybrid PCs next to pricey fashion items. There's also a digital "hologram" mirror, which shoppers can use to see how they look in 360-degrees. Shop attendants scan you with a Surface -- of course -- while a platform spins you around. The results are then beamed to a floating display so that you can see how you really look. Browse the department store collaboration for yourself in our gallery:

Gallery: Japanese department store and Microsoft Surface fashion collaboration | 6 Photos

Isetan Men's and Microsoft Surface team up is cooler than it has any right to be.

A video posted by MT (@thtmtsmth) on

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
7 Shares
Share
Tweet
Share
Save

Popular on Engadget

The best mobile devices for students

The best mobile devices for students

View
Porsche streamlines the Taycan EV’s infotainment system

Porsche streamlines the Taycan EV’s infotainment system

View
Lenovo’s Smart Clock becomes a more capable home hub

Lenovo’s Smart Clock becomes a more capable home hub

View
Wirecutter's best deals: Save $60 on an Acer Chromebook 11

Wirecutter's best deals: Save $60 on an Acer Chromebook 11

View
Samsung Galaxy Note 10+ review: Weird, but in a good way

Samsung Galaxy Note 10+ review: Weird, but in a good way

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr