Latest in Culture

Image credit: Marco Bello / Reuters

Bayer to use satellite imaging to modernize farming efforts

The pharmaceuticals company plans to sell these tools to farmers.
31 Shares
Share
Tweet
Share
Save

Sponsored Links

Marco Bello / Reuters

You probably know Bayer for its aspirin. But the multinational pharmaceutical company has its fingers in more pies that that -- it's also keen to become a force in agriculture. As part of a push to focus on its Crop Science division, the company's partnered with Planetary Resources, an aerospace tech company, to create products and services using data obtained from satellite imagery. The goal? To sell services and tools to farmers that will make agriculture more efficient and environmentally adaptable. Though the collaboration has just been announced and, therefore, no services have yet been created, Bayer's indicated a few key areas where satellite data could be beneficial: water conservation through more ideally timed irrigation; recommendations on timing for crop planting; and the ability to determine what soil will hold water best.

It's worth noting this is the same company that, in 2006, was found by the Department of Agriculture to have contaminated over 30 percent of US ricelands with its genetically-modified strain. Bayer eventually settled and paid out $750 million to farmers that were economically impacted by export trade bans. But still it serves as a reminder that big business does nothing for the sake of the greater good... just in the name of it. So take the announcement of this partnership with a grain of non-GMO rice.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
31 Shares
Share
Tweet
Share
Save

Popular on Engadget

Engadget’s guide to Home Entertainment

Engadget’s guide to Home Entertainment

View
Hulu brings 4K content to the Xbox One

Hulu brings 4K content to the Xbox One

View
What's on TV this week: 'Watchmen'

What's on TV this week: 'Watchmen'

View
Ford's remote car starting and unlocking are available for free

Ford's remote car starting and unlocking are available for free

View
Facebook's Libra loses one more member as its council becomes official

Facebook's Libra loses one more member as its council becomes official

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr