Starting on this summer, you'll find a pair of premium LSTN headphones in your seat when you fly overseas in business class with Delta. They're really not quite like your typically plain onboard headset, with beautiful wooden panels the headphones maker is known for. LSTN has been working with the carrier for the past two years to make the partnership happen, but not just for its own benefit. Now that the project is launching, it can help a lot more people hear again or for the first time ever: The socially responsible headphone company is donating 100 percent of the proceeds to the Starkey Hearing Foundation.
LSTN says it has helped over 22,000 hearing-impaired individuals from all over the world in less than four years since it was established through Starkey. It has funded multiple projects to offer help not just in the US, but also in Asia, Africa, South America and the Caribbean, distributing hearing aids to those who need it. In fact, the first trip funded by this collaboration will take place in Peru this May.
Delta will also do its part by promoting LSTN's mission through a video that will be shown on its in-flight entertainment system. By telling more people about the brand, they're likely hoping to gain more customers and earn more money that will go towards more hearing missions.