Latest in Business

Image credit:

ASUS is spending millions to bring US startups to Asia

Its $50 million venture fund will try to recruit young companies for partnerships.
David Lumb, @OutOnALumb
September 13, 2017
Share
Tweet
Share

Sponsored Links

Pichi Chuang / Reuters

ASUS mounted the IFA 2017 stage a couple weeks ago and revealed its next lineup of laptops and 2-in-1s, along with a surprise: Its new mixed-reality headset. But the company's next step moving beyond its computer-centric product line isn't a new device. The Taiwan-based ASUS is starting a $50 million venture capital fund to draw startup talent and ideas from Silicon Valley over to Asia.

But ASUS is being very specific about which ideas it's letting in the door. The general partner and CEO of Fenox Venture Capital, which is partnering with ASUS to manage its fund, told TechCrunch that the company is eyeing concepts like artificial intelligence, the Internet of Things, big data, augmented and virtual reality. Like other manufacturers, ASUS has hardware down, but they're looking for startups to partner with for their radical ideas.

The fund will start by bringing startups from Silicon Valley over to Asia, but will look elsewhere, including Japan, Taiwan and China where Fenox has already invested. ASUS is mostly interested in startups that have already raised Series A funds and are shipping products in the US and Europe but want to make inroads into Asia, Fenox's CEO told TechCrunch.

In this article: asus, business, startup, VentureCapital
All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
Tweet
Share

Popular on Engadget

NASA will fund six more Artemis missions as it plans return to the moon

NASA will fund six more Artemis missions as it plans return to the moon

View
Google reveals its new Nest smart speaker

Google reveals its new Nest smart speaker

View
Amazon has eliminated single-use plastic at its Indian fulfilment centers

Amazon has eliminated single-use plastic at its Indian fulfilment centers

View
Amazon-owned Ring is preparing its first smart light bulb

Amazon-owned Ring is preparing its first smart light bulb

View
Probe of failed Boeing Starliner launch finds a long list of problems

Probe of failed Boeing Starliner launch finds a long list of problems

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr