Turner's sports service will be the home of Champions League soccer

Not to be outdone by ESPN, Turner Broadcasting has announced a sports streaming service of its own next year. And to start, it's partnering with UEFA on a three-year deal to stream Champions and Europa League games beginning with the 2018 - 2019 season. That'll cover some 340 matches, according to a statement from Turner. In addition to streaming, games will be broadcast across the media group's TV channels including TBS, TNT "and/or" truTV beginning next year. Not a soccer fan? Turner says it'll offer other sports as well.

There will be four broadcasts per week from September to December and two per week in February. Semifinal matches will air on TBS or TNT, Turner says. The company is also partnering with Bleacher Report for news and analysis and the publication will push that out to its social followings.

So yes, if you want to watch all of the football (soccer to the rest of the world) it could be an expensive venture. Pricing details haven't been announced yet, and how much money changed hands during this agreement is also unknown. Regardless of how much it ends up costing, the standalone future of streaming sure does look a lot like cable.