Game developers were researching AI well before it became a tech industry trend, but they haven't had much incentive to share their work with the academic world. It's a competitive advantage, after all. Ubisoft, however, is trying to find a happy middle ground. It recently established an AI research wing, La Forge, that aims to harmonize research for both gaming and science. The new unit has academics and Ubisoft employees working together on projects that will ideally advance gaming and lead to real-world breakthroughs that scientists can publish.