There are quite a few subscription video on demand services out there these days and there's about to be one more. A trio of media execs have come together to form InQuisiTiVe Media and will soon launch a subscription service all about British quiz shows. IQTV is scheduled to launch in the UK this July and will offer over 100 quiz show titles including Mastermind, Celebrity Mastermind, The Weakest Link, Countdown and Only Connect. Deals with BBC Worldwide, Banijay and Channel 4 will allow it to have an ongoing stream of new episodes. InQuisiTiVe Media was launched by former Zodiak Media CEO Marc-Antoine d'Halluin, former Lovefilm exec Nick James and Rod Henwood former head of the Harry Potter digital platform Pottermore.