Yes, you're right: that name is pretty ridiculous. It's only fitting that the phone is too, in a charming, retro sort of way. See, the Pro 1 is spiritual successor to the Droids and the HTCs with full keyboards that were eventually made extinct by sleek, dark, glass-and-metal slabs.
The difference is, it's significantly more powerful than any of those devices ever were: there's one of Qualcomm's older Snapdragon 835 chipsets inside, along with 6GB of RAM, 128GB of internal storage, a 12-megapixel main camera and a 3,200mAh battery. (And since this phone is such a throwback, it also has a headphone jack.) You're not exactly getting full-on, 2019 flagship performance, but the startup believes there's still more than enough power here to please all those people who long for the days of precision texting.