Latest in Entertainment

Image credit:

TikTok opts out of paid political advertising entirely

No 'election-related ads, advocacy ads, or issue ads.'
Richard Lawler, @Rjcc
October 3, 2019
Share
Tweet
Share

Sponsored Links

Wachiwit via Getty Images

While other social networks grapple with complex issues of political speech, growing video platform TikTok has decided not to allow political ads of any kind. We'll have to see how that ban works in practice, as the company's list of disallowed material includes "paid ads that promote or oppose a candidate, current leader, political party or group, or issue at the federal, state, or local level – including election-related ads, advocacy ads, or issue ads."

The Beijing-based app said in a statement that "the nature" of political ads don't fit its experience. As TechCrunch notes, it may not have the infrastructure to develop a verification system of the type that Facebook has built to try and manage political advertising, and notes that this statement reiterates the company's existing advertising policy.

But the bigger it gets, the more people will ask questions about how censorship, moderation and politics play into the platform's decisions, and now there's a clear statement on at least one angle of its approach.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
Tweet
Share

Popular on Engadget

Facebook inexplicably logs out iPhone users

Facebook inexplicably logs out iPhone users

View
Microsoft reverses Xbox Live price hike, will add free multiplayer for some games

Microsoft reverses Xbox Live price hike, will add free multiplayer for some games

View
Pixar's 'Soul' was so popular on streaming that it beat 'The Office'

Pixar's 'Soul' was so popular on streaming that it beat 'The Office'

View
Put Bernie Sanders almost anywhere with this Google Street View app

Put Bernie Sanders almost anywhere with this Google Street View app

View
Tesla accuses engineer of stealing crucial company software

Tesla accuses engineer of stealing crucial company software

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr