2017Q1

Latest

  • ROBYN BECK via Getty Images

    Sony's turnaround strategy is working

    by 
    Daniel Cooper
    Daniel Cooper
    08.01.2017

    When Sony nominated Kaz Hirai to lead the corporation, he laid out an ambitious strategy that he titled One Sony. Hirai identified three key markets where he wanted Sony to be a leader: digital imaging, gaming and mobile, with the trio pushed accordingly. Five years later, and Hirai's managed to hit two out of three targets, with Sony's most recent financial reports vindicating his plan.