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Thirty years of Apple in two minutes
Here's a great video compiled by Gary Katz of Mac M.D. Inc. Using photos of Apple machines in his own collection, Gary's video highlights the major design changes that have taken place over the past 30 years. Old timers (like me) will recognize some familiar hardware, including the 7200 (how I tore my hands up on that computer's insides), the fabled Lisa and the beloved/infamous Cube. The most jarring jump is when the iMac is introduced, breaking the cycle of beige. It's also amazing to see the enormous Mac Portable. What a beast! Thanks to Gary for sharing this video. We enjoyed the trip down Memory Lane.
Prototype Apple interactive TV box appears on Ebay
If you're in the market for an Apple prototype but don't have $5,000 to spend, consider Ebay. This week an Apple Interactive Television Box (AITB) showed up, and quickly sold for less than fifty bucks. Built between 1994 and 1995, the AiTB was meant to act as a sort of liaison between the consumer and an interactive television service. In practice, the user would select what s/he wanted to see with a remote. The AITB would then pass those choices on to a central server which provided the content. We assume Apple had a subscription model planned. You can view the manual here (PDF). Units exist in various states of completion, from non-functioning units with an ill-fitting case to near production models with FCC stickers. Even these won't boot, however, and the remote controls are especially difficult to find. The unit that recently sold on Ebay looks fairly complete. This is a nice piece that any collector would like to have. And you needn't visit a German bar to get it. [via AppleInsider]
Mercury-News: Apple tops the Valley for valuation
With the total market value of AAPL at about US$220 billion, over the past year Apple has managed to de-throne Google as Silicon Valley's most valuable company. By comparison, the search and cellphone-centric Big G has a market capitalization of about $174B as of today's prices. In a retrospective piece, the Silicon Valley Mercury News points out that Apple's market cap is up 107 percent from one year ago. There are only two companies in the United States with a market capitalization greater than Apple's: Exxon Mobil and Microsoft. Earlier this month, Apple's market cap passed that of Wal-Mart; the margin was $2.84 billion as of April 2nd, 2010 and is about $18B today. Needham & Co. analyst Charles Wolf notes Apple's success at riding out the USA's economic recession. "It's just mind-boggling. Thanks to the iPhone, it just sailed through the recession. It was just an incredible engine." For the latest on Apple's financial health, follow our live blog of its 2nd quarter analysts call, tomorrow at 2 pm PDT/5 pm EDT. AAPL is down about 1.5% today at 1 pm. [Via Macsimum News]
The story behind the iPad's home screen photo
When Steve Jobs revealed the iPad back in January, viewers stared in breathless amazement, none more so than Richard Misrach, the artist whose photo is the default home screen image. He was sitting at home watching a movie when his phone rang. It was his agent, and he couldn't believe what was happening. Soon, Richard's family and friends were all calling. Needless to say, Apple's decision to use his photo for this "magical revolutionary device" was a surprise. Misrach had submitted 10 photos for Apple to consider for "wallpaper" some time ago, but they had all been rejected, he told Art Info. There was no mention of the iPad at the time, but they eventually called back to say yes, they'd like to use his "Pyramid Lake (at Night)" photo. He describes the image as "...a long night exposure where the moon is lighting up the mountains in the distance. I shot it on an 8x10 camera, so the quality is really beautiful and you can see star trails going through the sky." Those trails have startled some users, but I think they look great. The photo itself was taken at a Native American Indian reservation in Nevada. Richard notes that this is the first time in his 40-year career that he's commercially licensed an image. He explains why with tongue-in-cheek style: "What's funny is that for years I actually used the photo as my own screensaver. So I guess they know what they're doing." [Hat tip to Beau Colburn]
Highest-resolution Earth photo looks familiar for a reason
Last month, Gizmodo posted an incredible image from NASA: The most accurate, highest-resolution photo of Earth taken to date. It's stunning, in all of its 2048 x 2048 pixel glory. In fact, there are two images: One showing the Americas and one showing Europe. Both make a great desktop image. They're also oddly familiar, and now Gizmodo confirms what many suspected: It's the same Earth image that's welcomed new users to the iPhone since its launch in 2007. NASA noted that the image has been public since 2002, and is the results of many months of work. "Using a collection of satellite-based observations," NASA shares on their Flickr page, "scientists and visualizers stitched together months of observations of the land surface, oceans, sea ice, and clouds into a seamless, true-color mosaic of every square kilometer (.386 square mile) of our planet." The image recently started generating a lot of traffic on the web as Apple fanboys realized the connection. Now, the next time you see that image on your iPhone, say thank you to the hard-working NASA employees who put it together.
Happy 26th Birthday, Mac!
Despite all odds, the Mac has survived to its 26th birthday. On January 24th, 1984, Steve Jobs pulled a 128K Mac out of its case in front of a crowd of reporters, turned it on, and let the computer introduce itself to the world. The rest, as they say, is history. We've seen our favorite computer go from an awkward infancy, to almost dying in its teens, and now being a profitable prodigy in adulthood. It has spawned a popular family of siblings, from the iPod series of media players to the iPhone. Somehow, it's fitting that we may see the birth of the newest member of the family later this week. Watching the "Story of Macintosh" video in the past few weeks has introduced the young minds behind the first Mac to most of the current generation. For those of us who are a bit older, the video served as a reminder of the brash individuals who created a computer that still speaks to those who "Think Different." Here's hoping that the Mac and all of its family may live a long and fruitful life.
Every "Get a Mac" ad in one place
It's hard to believe that Apple's "Get a Mac" ad campaign is already 4 years old. Since its introduction, the campaign has invited both parody and serious responses from competitors. Plus, poor* John Hodgman and Justin Long can't walk out the door without someone calling them either "Mac" or "PC." Some have been better than others (the Christmas ads are always a highlight), and Apple keeps several of each year's ads on their site. If you'd like to browse the full history of these ads, check out this page assembled by the folks at AdFreak. They've gathered every TV spot and sorted them chronologically. In case you were wondering, there have been 66 in total. The most ads aired in 2006 (19) and the fewest in 2009 (14). Enjoy the archive and have fun re-watching your favorites. *My sympathy is short lived, however. Consider their paychecks.
Welcome to Macintosh to air on CNBC on January 4th, 2010
If you missed Macworld Expo 2009 in San Francisco last January, then you probably missed the premiere showing of Welcome to Macintosh, an indie documentary that provides an intimate look at Apple's history. It's been shown at different times and places over the past year, and you can also buy it from iTunes, but now you can watch the documentary for free. On Monday, January 4th, 2010 at 9:30 PM ET, CNBC is broadcasting the documentary for the first time on a major network. Welcome to Macintosh features interviews with many of the early forces in Apple history, including Andy Hertzfeld, Guy Kawasaki, and Ron Wayne (often referred to as the "third founder" of Apple and the person who designed the original Apple logo). CNBC seems to be vying for the title of "The Apple Channel," as we reported yesterday that they're airing a special about the app revolution titled "Planet of the Apps: A Handheld Revolution" on January 7th. [via Macworld]
Apple maintains "Think Different" trademark
When Steve Jobs returned to Apple in 1996, the public's perception of the company was grim. To make a long story short, Steve's plans for resurrection included changing that, and the "Think Different" campaign was among the first steps. There were television ads, print ads and slogans printed on Apple packaging. The phrase was replaced with the "Switch" and "Get A Mac" campaigns, but didn't disappear for good. A portion of the poem from the TV ad can be found on the high-res version of the TextEdit icon in Leopard and Snow Leopard. Earlier this year, "Think Different" began appearing on 21.5" and 27" iMac boxes. This week, Patently Apple reports that the US Patent & Trademark Office has published Apple's new trademark application for Think Different (it's application 77882684 if you were wondering). It could mean a revitalization of the campaign, but it's more likely that Apple just wants to keep it in their stable. Many consumers still think of Apple when hearing "think different." Like most iconic aspects of pop culture, there have been many parodies. Here's my favorite. [Via MacNN]
Apple's original tablet
In 1979, the Apple II Plus was a badass piece of hardware, and the Apple Graphics Tablet was a flashy accessory. At $650US, it let users sketch with a wired stylus. Measuring 3/4 in x 15 1/2 in x 15 3/4 in, the Graphics Tablet was eventually discontinued when the FCC discovered that it caused radio frequency interference problems. Sure, the wired stylus is a kludge, as is the general design (don't look at the back), but remember that 1979 was 5 years before the first Macintosh was released and computer mice became ubiquitous. Edible Apple has some additional photos and an old ad promoting the tablet and Utopia software. Go and check out an interesting piece of Apple history -- complete with vintage scotch tape!
Found footage: History of Apple in 2 minutes
Here's a great video assembled by applemctom that presents the history of Apple (more or less) in two minutes. There are some huge leaps in time and some obvious errors (Apple Mac II? MacIntosh?), but that's OK. It isn't easy to cram decades of history into 120 seconds. There's much nostalgia for old-timers like me, as the Pippin and Newton make an appearance. Though I still use my Newt, I've never had the pleasure of a face-to-face meeting with a Pippin. The dark days described in the video (the early 90's after Steve left) is exactly when I started using Macs in earnest. It's amazing that I stayed a customer after bloodying my hands on a 7100's beastly innards. The video ends with the introduction of the iPhone, so don't expect to see anything beyond that. Still, it's a bit of fun. Check it out.
John Carmack: Working with Apple not always easy
Folklore.org is a tremendous repository of Apple history and lore. Check it out if you haven't; you'll find some entertaining and incredible stories. I'm reminded of Folklore whenever a story emerges describing Apple from behind the scenes, like this interview with id Software's co-founder John Carmack. Speaking with Kotaku, John describes the ups and downs of working with Apple: "I'll be invited up on stage for a keynote one month and then I'll say something they don't like and I can be blacklisted for six months." We suspect such a public revelation won't get you back on stage anytime soon, John. Or maybe not, as he's now got "a man on the inside." Former id coworker Graeme Devine now works at Apple's iPhone Game Technologies division. However, the most interesting part of this interview confirms, in a small way, what I've always suspected: Apple begrudgingly promotes the iPod touch and iPhone as gaming platforms. "At the highest level of Apple, in their heart of hearts," Carmack said, "they're not proud of the iPhone being a game machine, they wish it was something else." I have no way of backing this up, but I've long suspected that Steve Jobs in particular has no interest in the world of gaming. They're certainly pushing the iPod touch as a gaming device, but I'm sure it's through tightly-clenched teeth.
Steve Jobs, the moral high ground, and the return to Apple
Adam Lashinsky's CEO of the Decade cover story at Fortune this week pointed out a fascinating "what if" in Apple history. What if Steve Jobs had tried a hostile takeover of Apple? According to the story, Oracle CEO Larry Ellison and his friend Steve Jobs were on a beach in Hawaii in '97 when Ellison, under the influence of a few margaritas, floated the idea of buying Apple to bring Jobs back into power at the company he had co-founded with Steve Wozniak. Jobs declined, although Ellison had funding all lined up to allow The Steve to make a hostile takeover of the company. He told Ellison that a takeover would make people think he was greedy, just wanting to make money out of Apple. Ellison later stated that "He (Jobs) explained to me that with the moral high ground, he thought he could make decisions more easily and more gracefully." Over at Gizmodo, Jesus Diaz surmises that it was more than decision-making that went into Steve's refusal to push his way back into power; it was love. As Diaz notes, "Steve wanted to be wanted. He knew he was loved by the public and the press. After all, everyone likes the story of a legend coming back-to see him succeed or, better yet for Hollywood drama, fail. More importantly, the company was his company. He didn't have to buy it! That was absolutely preposterous, he probably thought at the time. He knew he was going to return as King once again, acclaimed by his troops and his people, so why spend any money?" Since his return to Apple, Steve Jobs has, of course, brought the company from the brink of extinction into profitability and recognition. Whether or not he would have been equally successful as a result of a hostile takeover is a great plot for an alternative universe sci-fi novel, but it adds a lot to the legend of Steve Jobs to know that he was able to regain control of the company through a combination of connections, persuasion, and his love for his company. The rest is history. As Ellison stated in his Fortune interview, "The difference between me and Steve is that I'm willing to live with the best the world can provide-with Steve that's not always good enough." That difference explains why Apple continues to amaze us with their products, why Steve Jobs is so important to the company, and why Jobs was the hands-down choice for Fortune's CEO of the Decade. [via Digg & Gizmodo] Post edited to properly credit Fortune.
Found Photos: Rarely seen Steve Jobs
As Dave Caolo told TUAW readers a few days ago, Fortune named Apple CEO Steve Jobs "CEO of the Decade" for his phenomenal leadership at Apple and how he has remade four industries (music, movies, mobile telephones, and computing) in the past ten years. Part of the Fortune article was a collection of rarely seen photographs of Steve Jobs. From the early days with Steve Wozniak, to his recent battles with pancreatic cancer, the photos chronicle the life of the iconic CEO. Two of my personal favorites in the gallery are a photo taken in 1982 of Jobs and the Mac team having a working lunch as they hammer out the design of the first-generation Mac, and another of a barefoot Jobs meeting with Bill Gates at the Jobs home in Palo Alto to talk about the future of computing for Fortune. The entire set of posts, along with the photos and video, are a fascinating look into the many successes and few failures of the engimatic Mr. Jobs. If you have a chance, take a look at it this weekend.
The growing list of unsupported Macs
Out with the old, in with the new. This week's hardware releases were met with new additions to Apple's vintage and obsolete hardware lists. The following have been added, and I'm sad to say that I'm still using the Dual Ethernet Airport Base Station: iBook G4 (Early 2004) iBook G4 (14" Early 2004) eMac (USB 2.0) Apple Cinema Display ADC Apple Studio Display 15" ADC Apple Studio Display 17" LCD Apple Studio Display 17" ADC Power Mac G4 (QuickSilver 2002) Macintosh Server G4 (QuickSilver 2002) PowerBook G4 (DVI) iBook (14.1 LCD 16 VRAM) iBook (16 VRAM) AirPort Base Station (Dual Ethernet) I've also got a 20" G4 iMac and my wife uses at 14" iBook, both of which were previously added to the list. Supported or not, they're still useful -- check out this Macintosh Classic being used as a window display. Back in 1994 my employer had several SE/30's connected via LocalTalk, and we thought that was the baddest thing on the planet. Not to mention late-night games of Maelstrom and Glider Pro. Oh, memories. [Via HardMac]
Dissecting the top 5 Apple myths
One of my favorite podcasts is Stuff You Should Know [iTunes link]. Hosts Josh and Chuck (call him "Chuckers") are smart, funny and professional.* There's an article on the show's companion site this week that explores 5 myths about Apple. I encourage you to go and read it, but here are some highlights. "Apple is going out of business." If we had a dollar, nay, a penny for every time we heard that, we'd all be eating caviar in the South of France. While the funeral dirge may have been warranted in the '90s when Gil was building beige boxes, things have been going swimmingly since Steve returned with the iMac in tow. That doesn't stop pundits from making claims of Apple's demise, however. But they're greatly exaggerated. Myth number four on their list is that Apple can't survive without Steve Jobs. This has been a hot topic since Steve took medical leave and opinions are as numerous as stars in the galaxy. Our take in a nutshell: Apple will be just fine without Steve. We won't spoil the rest of the list for you, so go ahead and check it out. *Maybe I'll get a shout-out on an upcoming show for this post. What do you say, guys?
Here's your chance to own Gene Roddenberry's Mac
Update: OK, we have to hand it to all of you -- you have successfully pointed out that this Mac's model number isn't consistent with a Mac Plus, but instead with a 128K original Mac. We took that key fact back to the auction house that is listing this machine, and they did their own due diligence to come up with the following explanation: We've gotten several inquires about this by the fantastically loyal and knowledgeable Mac community. After further investigating the item, here's the information: Firstly, this Macintosh was, indeed, presented to Gene Roddenberry by Apple. There is no doubt about this. The conflict between the photo and the serial number is as follows. This computer, given by Apple to Mr. Roddenberry, is an early production Macintosh 128 (#776), which was then upgraded by Apple for Gene to a Macintosh Plus-thus the model number / serial number / panel that "belongs to" a Macintosh Plus. The 0001 led us to mistakenly believe that it was the first one off the line. Again, the provenance of the item is perfect and it did belong to Mr. Roddenberry. I apologize for any confusion. So, that's the story as we understand it. The headline has been adjusted to match the new information, and in turn we apologize for the error. ---- How would you like to own the first Macintosh Plus computer? By first, I mean the one with serial number F4200NUM0001, the Mac that was given by Apple to Star Trek creator Gene Roddenberry. As you'll remember, a Mac Plus (presumably not this one) was used by Scotty in Star Trek IV: The Voyage Home. Profiles in History, an auction house with a storied history of selling amazing Hollywood memorabilia, will be auctioning off the Mac Plus at their October 8-9 auction. While most of the attention will probably be focused on the Michael Jackson glove from the 1984 Victory Tour, Apple aficionados are invited to put in bids on this piece of Apple history. Here's the description of the Mac Plus from Profiles in History: This is the very first Macintosh Plus 1Mb personal computer to come off the assembly line at Apple Computer in Fresno, California. It was presented to Gene Roddenberry as a gift by Apple Computer, Inc. and bears the serial number F4200NUM0001. The Macintosh Plus was a revelation among personal computers when it came on the market in 1986. With 1 Mb RAM (upgradeable to 4Mb), it supported the double-sided floppy disk format and was the first Mac with a SCSI port for fast data transfer to and from an external hard drive. The Macintosh was the first mass produced computer to utilize the mouse and the Macintosh Plus was the longest-lived Macintosh with production until 1990. It features the beige-colored case with 9 in. display, 3.5 in. floppy drive and includes the short keyboard, external floppy drive, mouse and Apple logo deluxe padded carrying case. An incredible artifact with a wonderful association between the visionary computer designer/manufacturer and legendary Star Trek creator. Accompanied by a signed letter of provenance from Gene Roddenberry's son, Rod. The Mac Plus is expected to sell for $1000 - $1200, less than half of its original purchase price. A closeup photo of the computer showed definite signs of use, including the lovely sludge that tends to build up on keyboards and mice after years of handling. For a view of the Mac Plus in all of its beige (Pantone 453) glory, read on.
Interview with Apple logo designer Rob Janoff
There's a great interview at CreativeBits today with Rob Janoff, designer of the Apple logo. That simple Apple with the chunk bitten out is as iconic as the company and products it represents. The logo has undergone several tweaks over the years, from the original rainbow to the aqua version that accompanied the original iMacs to the glassy version we see today. Fanatics will remember that the logo was introduced with the Apple II in 1977. Rob talks about this and other insights into the design's history, like the fact that he originally presented only two versions of the logo to the Steves (Jobs and Wozniak): One with and one without the "bite." Other tidbits include why the original design had stripes and what the bite really represents. It's an interview worth reading. Rob has been interviewed many times before, naturally -- see these past conversations for more insight.
From a parallel universe: The Apple Cafe
If things had turned out just a bit differently in the late 1990's, we might not be visiting Apple Stores. Instead, we'd be talking about the food we ate and the movies we watched at the Apple Cafe.TUAW reader and Guifx Director of Operations Morgan Strauss told us about his post on the Guifx blog recalling a retail concept that Apple announced on November 12, 1996. No, they weren't planning on selling Macs, iPhones, iPods, and the occasional Apple TV -- instead, Apple announced that they were going to open a chain of Apple Cafes throughout the world.The Apple Cafe was to be a high-tech cybercafe where you could order healthy food while videoconferencing with people at nearby tables, surfing the Web, and pulling up movies or TV shows on a small kiosk screen at your table. Strauss owns two architectural paintings (below) that were produced by artists for Landmark Entertainment Group, which was partnering with Apple and a company called Mega Bytes International in the proposed venture. The paintings show the proposed 15,000 square foot Los Angeles location, which was to be the flagship of the chain. The concept was quietly scrapped before it ever got off the ground, which is probably fortunate considering the dwindling popularity of other theme restaurants. Be sure to visit the Guifx Blog to see the paintings in detail.
Newton among "Biggest Cults in Tech"
I'm proud to count myself among InfoWorld's Tech cult No. 7: The Tao of Newton. I'll confess that my 2100 has seen less action since I bought my iPhone, but it'll never be relegated to my basement wasteland where various Palms, Visors and even a 3Com Audrey dream of more useful days.Newton ownership is definitely not for everyone. it's big and takes some doing to get it to cooperate with contemporary hardware and software. But for the faithful it's a terrific piece of hardware. For more Newton information, check out The NewtonTalk mailing list. People either have the love or they don't. You can have mine when you pull it from my cold, dead hands.
