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Blast from the Past: The Story of the Apple Clover Symbol
Do you remember Andy Hertzfeld? He was the author of a huge part of the original Mac ROM and he discusses the creation of the Apple command logo in this writeup. Turns out that the logo was based on a Swedish symbol used to flag noteworthy attractions at campgrounds. Susan Kare, Apple's bitmap artist, found it in an international symbol dictionary. So why didn't they just use an Apple symbol? Steve Jobs had had enough. "There are too many Apples on the screen! It's ridiculous! We're taking the Apple logo in vain! We've got to stop doing that!" Neat story to read through, and only one of Hertzfeld's many marvelous Apple reminiscences. Although the actual proper name of the icon is the Saint John's Cross or St. John's Arms, when describing this key to others, I've called it the "butterfly icon", "squiggle icon", 'propeller icon" as well as "clover." What names have you TUAW readers given to the clover symbol?
Erica Sadun01.01.2007Flickr Find: iBaby Designed by Apple in California?
We're not sure if kmcculler even lives in California, but there's no mistaking the birthmark on that baby. Yes, that child has the mark of the beast best. What do you think, folks, have the parents of this child Photoshopped him for fun or is this The Second Coming of Steve Jobs?Thanks, Barb!
Laurie A. Duncan12.11.2006Ok, who owns this car?
I thought I was cool with the one Apple sticker I have on my car's rear window, but now I've been shamed. The owner of this vehicle (I'm guessing by the door handles that it's a Saturn?) really, really likes his/her Apple stickers. Just don't drive that thing in Redmond.
Dave Caolo05.09.2006The man behind the Apple logo
For many years this multi-hued logo served well for Apple, however, it has since been phased out in favor of a solid color logo (though the color of the Apple does vary). The man who created the logo (which wasn't Apple first logo) is Rob Janoff.Sync has a little story up about him, where you find out that Rob's boss wanted the logo to be a solid color, but his Steveness wanted it to be more colorful to 'humanize' the company (in stark contrast to Big Blue, I would imagine).Perhaps one day we'll see Apple products sporting this colorful logo again.Thanks, jonas.
Scott McNulty04.24.2006Apple Logo USB Flash Card Reader
File this under "cool stuff" or "stuff that could never be produced in the U.S. because of licensing rules". A company in Hong Kong (sure looks like HK to me; please correct me if I'm wrong), has produced an 8-in-one flash card reader that plugs into your computer's USB port, and it's in the shape of the Apple logo. I've got one on order; I'll let you know if it works with Mac OS X (as advertised).Thanks to Jim Buck who runs the Interesting Stuff from Japan weblog.
Damien Barrett04.05.2006