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Kim "realistic" on 360's performance in Japan
Speaking to Gamasutra, Shane Kim, corporate vice president of Microsoft Game Studios, says that Microsoft is "very realistic" about its prospects in Japan. Kim notes that Microsoft's approach was never to "win" Japan, but rather to do better than the original Xbox. Part of this strategy, of course, means recruiting Japanese talent like Hironobu Sakaguchi, who is creating both Blue Dragon and Lost Odyssey for the console. Kim says the importance of Japan is motivated by more than financial numbers, but also by the amount of talent in the Japanese development community. Titles like Dead Rising and Lost Planet, says Kim, are illustrating to Japanese developers that Japanese titles can be financially successful in the west. Finally, Kim asserts that Microsoft's aims in Japan remain "realistic," and while Blue Dragon and Lost Odyssey will be moderately successful in Japan, they will be successful in the west as well.
Fancast Xtra -- Q&A with Hironobu Sakaguchi
During our preview of Blue Dragon and Lost Odyssey on Tuesday, we were lucky enough to score a little question and answer time with RPG luminary, Hironobu Sakaguchi (and his translator). We learned a few things about Blue Dragon, Lost Odyssey, and the differences between them. We learned about the downloadable content in store for Blue Dragon, too. We also got to ask him about what its like to have his own company now (Mistwalker), what's next after Lost Odyssey, the 360's performance in Japan, and Sakaguchi-san's love for Gears of War. We captured all the audio and now present it for download on MP3 (Fancast subscribers will get it automatically). As an added bonus, we also threw in a bit of the music from Lost Odyssey. Download and enjoy.
Microsoft's GDC information blowout!
For those of you looking to find information on some of your favorite upcoming Microsoft Game Studios or XBLA games, just take a look at what Xbox.com has to offer. Over on the GDC section of Xbox.com you'll find a bunch of downloads for games like Forza 2, Blue Dragon, Mass Effect and Shadowrun. You can download fact sheets, press releases, and screenshots for those games including XBLA games like Schizoid, Eets Chowdown, and Jetpac Refuelled. So much information, so little time ... but get downloading because everyone knows you care.
GDC 07: Sakaguchi part one: Blue Dragon
A jet-lagged but amiable Hironobu Sakaguchi gave us a first look at the English localized version of Blue Dragon. As luck would have it, we also got a firsthand look at the localized version of Lost Odyssey. That statement is actually a little misleading, as Sakaguchi informed us that Lost Oddyssey will launch simultaneously around the world this holiday. That's right, this holiday, not holiday 2008. But, back to the preview. The first game up was Blue Dragon.
Blue Dragon gets rough North America release date
Blue Dragon, the only Xbox 360 game Japan cares about, will be coming to the Americas later this year. Microsoft just announced that Blue Dragon will see a North America release sometime in August. We also learned that upcoming RPG Lost Odyssey will have a worldwide release sometime this Fall. And remember kids, our culture isn't as familiar with blue dragons, but it is common knowledge in other parts of the world that they are indeed calm creatures. That is until they are cornered, told they are bad Japanese games, and that the color blue is so last year ... then they will hurt you.[Thanks, dpcough]
Blue Dragon anime coming to TV Tokyo
Blue Dragon's universe is expanding rapidly, and Famitsu reports that an animated TV series is scheduled to air on Japan's TV Tokyo station in April. The Blue Dragon anime is in production at Studio Pierrot -- which has worked on the animated series of such hot properties as Power Stone, Naruto and Bleach -- and is directed by Yukihiro Matsushita, who previously directed the Star Ocean EX animation. Kluke, the female lead in Blue Dragon's main trio of adventurers, is voiced by Erino Hazuki (pictured), while Keiko Nemoto and Daisuke Namikawa provide the voices of group leader Shu and quiet boy Zero (respectively). Now how about some hype for the English-language release of Blue Dragon, Microsoft? We're dying out here.
Free Blue Dragon content hits Live Marketplace
The first wave of Xbox Live content for Mistwalker's wonderful Blue Dragon is set for Marketplace distribution as of 8pm tomorrow, Japanese time. The good news for Japanese Xbox Live users is that said content is free (¥0, US$0). The size of the downloads hasn't been confirmed as yet, but the downloadable data offers plenty of extra fun for Blue Dragon experts, providing Hard and Super modes of play for those who have already completed the game on its standard difficulty setting. Further content is expected in the weeks and months to come.
Blue Dragon paraphernalia arrives in Japan
After its relative success in Japan, Mistwalker is hoping to expand Blue Dragon's potential in any/every direction possible while it moves forward with work on Blue Dragon 2. The smokers in the audience will be especially pleased to find a Blue Dragon Zippo lighter on sale via Bandai's LaLaBit Market net store during February and March, with the items scheduled for delivery in April. The lighters cost ¥10,500 (US$87) each -- a bit pricey, but then, they are going to become rare Zippos. And there's other Mistwalker swag soon to go on sale at LaLaBit, as well, including snazzy Blue Dragon t-shirts and mugs. What we'd really like, though, is a genuine Blue Dragon flamethrower. (For toasting marshmallows.) That would be cool.
Japan: What can Microsoft Do? do? do?
While those in the west see the Xbox 360 a definite success (so far), Japan is a completely different story. Having only sold 300,000 units throughout the first year in its lifespan, the 360 has a long way to go in the land of the rising sun. Gamasutra sits down with a localization specialist and Kotaku's Japanese correspondent to discuss Microsoft's prospects in Japan. The prognosis: it needs work. While the two disagree on a few points (the localization director sees the glass half-empty, whereas the other sees it half-full) the overall picture is somewhat grim. The Xbox 360 has been gaining some ground in the past few months. Titles like Blue Dragon (and to a lesser extent Gears of War) have helped generate 360 sales, but it's not nearly enough to gain a decent market share. Microsoft's biggest hurdle will be penetrating the culture barrier and understanding Japanese consumers (and apparently Do! do! do! isn't cutting it).With more Japanese titles on the way (namely Lost Odyssey), Microsoft better get its marketing crew in gear if they want to stand a chance in Japan. If MS can get a foothold in Japan, it means more variety for everyone, and that's always a good thing.[Via Xbox-Scene]
GameStop: Blue Dragon roars in June
We don't always report on GameStop ship dates (you should see the pile of Halo 3 release date tips we get on a regular basis) but this one is special. According to GameStop's Blue Dragon entry, the game is set to hit the US on June 5, 2007. This meshes well with a recent Game Informer cover story claiming that the game would hit this summer (Game Informer, incidentally, is owned by GameStop).We know that the Japanese version of the game received some decent reviews, but Joystiq sheds what little light it can on the US localized version. Essentially, the game will remain the same apart from translated text and re-dubbed English voices (which can blessedly be replaced with the original Japanese voices if desired). Some of the songs will be re-dubbed in English as well (that should be interesting). Joystiq also notes that episodic content may be available for download after the game is released.[Via Joystiq]
GameStop aims to sell Blue Dragon in June
GameStop is now listing Blue Dragon for June 5. The online retailer's release date forecast, which should be considered a placeholder pending official confirmation, follows Game Informer's recent Blue Dragon cover story in which the GameStop-owned publication cited a summer release for Mistwalker's RPG.There have been few updates regarding the Blue Dragon localization process, but we do know that the original game content will not be altered beyond text translation and English voice dubbing (replaceable with the original Japanese voice acting and English subtitles). The dubbing will also encompass the re-recording of several key songs. Instead of including exclusive content in the localization effort, global product manager Hees Kyung confirmed with Game Informer that downloadable content will have "a significant impact on post-release Blue Dragon around the world." Kyung declined to state specifics, but seemed to imply that future content would be episodic.Blue Dragon was released in Japan on December 7, 2006.
December, 360's best sales in Japan
It's no secret that Japan dislikes the Xbox 360, to them it smells of moldy bread covered with motor oil. But with the release of Blue Dragon Microsoft hoped to spur sales, and it actually looks like it helped. IGN reports that Japanese publisher Enterbrain released Japan's sales figures for December 2006 and the 360 has sold in record numbers for the month. Don't get your hopes up though, the install base for Japan is a measly 290,467 units compared to the Wii (just released a month ago) which has moved 989,118 units. Sad, isn't it? But the ray of hope is that 99,798 Xbox 360s were sold in December alone. Yes, that's the "glass is half full" take on the whole situation. Maybe they can start giving away Xbox 360s with the purchase of Blue Dragon ... it's just a thought.
Let's take a tour of Blue Dragon
Over at Xboxyde BlimBlim was feeling a little bored today and started exploring Blue Dragon to document his favorite locations. For those of us who haven't yet got hands-on time with the game, these screen grabs are a great way to see not only the art style, but the different locations in the game. These shots are beautiful, unique, and show off what Blue Dragon is really all about. Even the chef's nose makes us smile with excitement ... it's so round and pudgy. Make the jump for more screen grabs and wish you too could play Blue Dragon.
Xbox 360: The Best of 2007
2006 was a great year for the Xbox 360. We saw tons of great games -- Oblivion, Gears of War, and Dead Rising just to name a few -- Xbox Live Arcade showed signs of maturity, Xbox Live grew by leaps and bounds, and overall 360 sales are closing in on the 10 million mark. Yes, it was a good time to be a gamer if you had a 360. What about the future? What does 2007 hold for the Xbox 360? Read on and join the discussion.
Square Enix (almost) bares all at Jump Festa
1UP has again braved the bands of manga-fiending young'ns to investigate the happenings at this year's Jump Festa jumpoff. While all major Japanese publishers (and Microsoft) were present, Square Enix was reppin' in full force, offering playable versions of Crisis Core: Final Fantasy VII (PSP), and Seiken Densetsu: Heroes of Mana and Final Fantasy Crystal Chronicles: Ring of Fates (both for DS). Trailers for additional titles were also on display (see embedded videos below). In a private theater, Square Enix previewed more new footage from its upcoming 2007 lineup, including a glimpse at Final Fantasy Versus XIII (PS3). The montage concluded with a brief flash of an armored man, grimacing as he stood on what appeared to be a battlefield. The teaser shot was followed by the words: "And something new coming in 2007."
360 sales see huge increase in Japan
While the above headline is both dramatic and true, it's also not quite as grand as it sounds. The Xbox 360 managed to sell 35,343 units last week. Not exactly a staggering number compared to, say, the DS Lite (310,000 units), but it still marks a drastic increase for our favorite console, which sold just over 4,000 units the week before. Savvy readers would probably guess that Blue Dragon had a big influence on this increase, and such readers would be right. Blue Dragon managed to land in the number 4 spot in software sales, as Joystiq reports the game sold a whopping 80,348 copies. Seeing a sharp increase in both hardware and software sales is definitely a good thing for Microsoft in Japan, but the battle is far from over. If they want 360s to keep moving, Microsoft will have to prove the console's worth by giving Japanese gamers the games they want, and that means more than Lost Odyssey and Blue Dragon 2.
Blue Dragon busts into Japanese sales charts
The first thing you should do when this sort of thing happens is somehow confirm that you're still in the same dimension you were in moments before. Examine newspapers, have a look in the mirror and make doubly sure that nobody is sporting an angry orangutan for a head. With that out of the way, you can return to the matter at hand -- there's an Xbox 360 game sitting in the fourth position of the weekly Japanese software sales chart. With a healthy 80,348 copies sold, it would appear that Microsoft's Blue Dragon is at least making some strides in the publisher's continuing battle against apathy in Japan.Examining the other bits of the chart on GamesAreFun, it's easy to imagine some of the cheaper headlines that could have been used for this post. "Blue Dragon crushes Zelda in Japanese sales!" While Blue Dragon enters the chart in fourth place, The Legend of Zelda: Twilight Princess has since slid down to 17th in its second week. Post-launch Wii shortages could be to blame, as Wario Ware: Smooth Moves also fails to make it past the 23rd spot. The fact that Tales of Destiny and Final Fantasy VI Advance wind up below Blue Dragon, however, could be seen as more reassuring. Ah, but what about "Blue Dragon defeated by Pokemon?" In its tenth week, Pokemon Diamond occupies the third slot, with second and first place going to Sega's Yakuza 2 and Gundam SEED: Federation vs ZAFT II respectively. The install bases of the PS2 and DS make those games particularly tough opponents, so to snag fourth spot seems like a solid accomplishment. Keep an eye out for the infamous Japanese hardware sales later today to see how effective Blue Dragon is at shifting consoles.
Japanese release day highlights: 12.14.06
This week, we've left this post a bit late in the (release) day so that we talk in the past tense and tell you how we bought a copy of Motorstorm for ¥5280 (which is about $45 in Digitiser's trademarked Earth Money), and how we can state with some confidence, having played the game for a grand total of 23 minutes, that it is, you know, quite good. And how we can bring you an exclusive Blurry Pic (after the break, courtesy of our Samsung keitai) of the new Blue Dragon... gachapon. And we can use italics in excess because this release day, dear readers, is over. Here are the other big games of the day. Of the day: Earth Defense Force 3 (where's the ant powder?; Xbox 360) Phantasy Star Universe (you're late, Sega; Xbox 360) World Soccer Winning Eleven X (you're late, Konami; Xbox 360) Chocobo to Mahou no Ehon (miraculous yellow chickens; DS) SNK Vs. Capcom Card Fighters DS (our Neo-Geo Pocket Colour is sent to the old folks' home; DS) Motorstorm (at least 23 minutes' worth of dirty pleasure; PS3) Pokemon Battle Revolution (gotta buy 'em all; Wii)
Read a Blue Dragon review (in English!)
CVG, a professional website mysteriously lacking a favicon, has posted an English review of Blue Dragon. In short, the game is good, and the review contains nothing but praise. Seriously, not one flaw is listed. Frankly, it's hard to trust reviews that are entirely positive, but it still likely means good news for RPG fans. Overall, the review states that the game just feels incredibly polished, that it "reeks of class." The graphics are clean, the battle system doesn't get old, and there is plenty to do. We won't be seeing Blue Dragon stateside until next year, but it looks like the wait may be worth it after all. Hit the read link for the full review.Has anyone else out there actually played the game?[Via Evil Avatar]
Blue Dragon moves some Xbox 360 hardware
Blue Dragon is Microsoft's attempt to truly break into the Japanese console market. The Blue Dragon launch can be billed the REAL Xbox 360 launch day in Japan; at least, Microsoft hopes it is. According to a confusing machine translation from GameSpot China, the Xbox 360 sold either 27,000 or 70,000 units to accommodate the release of Blue Dragon. If 70,000 is the correct number, an additional 43,000 units of Blue Dragon sold (which is the bulk of the Japanese owners who previously purchased an Xbox 360). In either case, this is certainly a nice boost for Microsoft. If the 70,000 is the correct version of the translation, it would certainly be odd to see the Xbox 360 sitting at a solid #3 on Japan's weekly sales chart. Microsoft hopes to sell 200,000 copies of Blue Dragon in Japan, which means Microsoft hopes to have around 200,000 Xbox 360 units in Japanese households. While not impressive from the standpoint of, say, the DS -- Nintendo sells that many in two weeks -- Microsoft should enjoy the sales boost and the publicity that goes along with it.
