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Match.com turned its most eligible bachelors into free dolls
Match.com is as synonymous with online dating as Tinder is with casual bonking, but even an established platform needs a good PR push occasionally. In a campaign that would've almost certainly become national news if genders had been reversed, Match.com and PR agency Brands2Life set up a pop-up shop in London's swanky Marylebone area this week, offering free dolls modelled (literally) on the site's most eligible bachelors.
