EdsonArantesDoNascimento
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Soccer legend Pele suing Samsung over doppelganger
Korean tech giant Samsung isn't a stranger to lawsuits, with its most famous legal battle being that never-ending one against Apple. But now, Samsung is about to face another legal challenge, after soccer legend Pelé has filed a $30 million lawsuit over a lookalike featured in a New York Times newspaper ad. Pelé, whose actual birth name is Edson Arantes do Nascimento (Brazilian football players often shorten their full name), alleges that Samsung broke off negotiations with him for an advertising campaign and instead hired someone who "very closely" resembles his image, according to a complaint filed in a federal court in Chicago.
