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Alliance get first community unlockable from Darkmoon Faire
The Alliance have unlocked the first community prize from Blizzard's Cataclysm ramp-up site, The Darkmoon Faire: Your Fortune Awaits. Visitors to the site choose a faction and "Like" certain pages on Facebook in order to earn points for their respective side. The Alliance, with 11 percent, has unlocked a video interview with Gary Platner, the leader environment artist on World of Warcraft. Head over to the Fortune website to check out the video. Update: The Horde has also unlocked its first community video, an interview with Jesse McCree, the lead level designer for World of Warcraft. World of Warcraft: Cataclysm will destroy Azeroth as we know it; nothing will be the same! In WoW Insider's Guide to Cataclysm, you can find out everything you need to know about WoW's third expansion (available Dec. 7, 2010), from brand new races to revamped quests and zones. Visit our Cataclysm news category for the most recent posts having to do with the Cataclysm expansion.
Verizon iPhone definitely coming in 2011, says Fortune
In a profile of Verizon's CEO Ivan Seidenberg, Fortune couldn't quite get him to spill the beans on the upcoming Verizon 'dream phone,' as the story's headline puts it. Still, between the timeline of meetings between Seidenberg and Steve Jobs, and the story of how Verizon and Google found common ground on net neutrality, writer Sarah Ellison lays it on the line. Like the Wall Street Journal before it, Fortune is now confirming a 2011 launch for the long-awaited Verizon iPhone. The report suggests the phone will be a 3G-only unit (sorry, would-be 4G early adopters) and most likely will not carry a SIM slot and GSM radio to allow worldwide roaming, at least not in the first version of the device. It's also possible that the phone will include live FIOS TV streaming video service, much as the company's anticipated iPad app will do. We won't know the exact plan until Ivan and Steve take the stage at some undisclosed future date -- but if you're a Verizon customer with your upgrade date coming up in the next few months, you might want to think twice before getting that new Droid while re-upping your contract.
Apple: Mac sales could sustain a Fortune 500 company by itself
One in five PCs sold in the United States is a Mac, making up 20.67% of U.S. consumer market share, and bringing in triple the amount of money the Mac has earned since fiscal year 2005. That's the amazing number that Tim Cook, Apple's COO, shared at the beginning of today's "Back to the Mac" conference. Other awesome numbers? Year-over-year growth is 27% for the Mac compared to 11% for the PC There are 600,000 Mac developers 33% of Apple's revenue comes from the Mac. That's enough to fund a Fortune 500 company on its own, and would rank 110th on the list (though it was made clear Apple has no plans to spin the Mac off) More than 75 million people have visited an Apple Store within the last business quarter The stores in China have the highest traffic of any Apple Store, signifying lots of potential in that company All very impressive numbers for Apple's traditional computing platform. iPhones and iPads are no slouches, either, of course, but the Mac is stronger than ever.
Apple may have sold 4 million Macs in Q4 2010
Fortune is suggesting that Apple could have sold as many as four million Macs this quarter, which would be pretty astounding. PC sales in general have been down lately, but the Mac seems to be immune, still selling like hotcakes. Hitting the four million mark in the last quarter of 2010 would be a record for Mac sales, and that's huge, especially when most of the focus on Apple (even from the company) has been on "mobile devices." In fact, Fortune suggests that those devices may have had an effect on the numbers -- customers coming in to the stores to look at or buy iPhones and iPads may have walked out with either new Macs, or just a better impression of the computers. Back-to-school sales were also very important for the company, and that late July refresh didn't hurt either. Even if Apple didn't break the 4m mark, it's very likely that this will be an outstanding year for Apple's desktop and laptop sales anyway. We'll know more next week -- Apple's 4th quarter earnings call takes place on the 18th, and we'll be listening live to see what they say. Edit: A previous version of this post cited 4m as the total for 2010. It's only the total for the 4th quarter of this financial year.
HP Slate no longer a consumer product, will arrive for enterprise this fall
We've sensed that something's been up with the HP Slate for a while now, and it looks like we've finally gotten the first solid confirmation that the Windows 7 tablet as unveiled by Steve Ballmer at CES in January won't hit the consumer market as planned -- speaking at the Fortune Brainstorm Tech conference, HP Personal Systems Group VP Todd Bradley just said that the Slate will be "more customer-specific than broadly deployed," and that it would launch the Microsoft-based tablet "for the enterprise" in the fall. That fits right in with HP telling us the other day that it was in "customer evaluations" as it prepared for the "next steps," and based on followup comments from Bradley and Palm head Jon Rubinstein, it certainly sounded like the company will focus Windows tablets at the enterprise and develop a variety of webOS devices for the consumer market. Of course, there's no official announcement yet, so we'll see what happens -- the only thing that we can confidently say is that the HP Slate has definitely succeeded the iPad as the tech industry's favorite vaporware tablet.
Apple #56 in Fortune 500 rankings
Apple has moved up 15 spots in Fortune's annual Fortune 500 rankings to be the 56th largest company in the world by revenues. Apple had 2009 revenues of US$36.5 billion in 2009, up 12.5% from 2008. Despite the massive revenues, Apple still ranks third, behind HP (ranked 10th overall) and Dell (ranked 38th overall), in Fortune's "Computers, Office Equipment" industry rankings. Apple's share price total return to investors was a whopping 149%. Many believe that that's just the tip of the iceberg with Apple analyst Gene Munster predicting a year end target price of $299 a share. As of the time of this writing, Apple's share price sits above $248. The top three companies in Fortune 500's 2009 rankings were Wal-Mart, Exxon Mobile, and Chevron. In the Internet Services and Retailing industry, Amazon came in first (ranked 100 overall), Google second (ranked 102 overall), and Liberty Media third (ranked 227 overall).
Palm's Jon Rubinstein: 'I think we have a better product than Droid'
It's been a rough month or so for Palm, as the only thing keeping the company's tanking stock price from falling completely into the gutter are buyout rumors -- RIM here, HTC there, even Lenovo, for some crazy reason. But that's apparently not enough to get CEO Jon Rubinstein down: he just sat down with Fortune for a remarkably candid chat, saying that although his company hasn't done so well, he still thinks there's potential -- and that he obviously wishes some things had gone better. The big one? The Verizon launch -- and Jon thinks that if the Droid and Pre had had their launch dates flipped, the Pre would have done better. One of the analysts on our earnings call asked if we had launched when Droid launched, and Droid launched when [we] launched at Verizon, would the story have been opposite? I said I think we have a better product than Droid, and customers would have been happier with it. It's certainly an interesting thought experiment, but we've always said that the Pre's marketing had a lot to do with its failure on Big Red as well -- and Palm apparently agrees, since it's fired its ad agency and Jon told Fortune that Verizon's changing their ads as well. As for the buyout rumors? Well, obviously Jon didn't say much, but it sounds like he's not too interested -- although that can always change if the right suitor comes to the table . We'll see if Ruby actually manages to turn things around -- we've got some ideas on how to make that happen. Hit the source link for the full interview.
Peter Dille: Move will attract hardcore gamers with precision
SCEA's head of marketing, Peter Dille, spoke with Fortune earlier this week, and he says that rather than catching up to Nintendo's Wii with the PlayStation Move, Sony is actually blazing new ground. He says that Sony's "White Room campaign wasn't very inclusive," and so it is changing up the game towards including as many people as possible. But unlike Nintendo, says Dille, it is aiming to both pull in a casual audience and keep the hardcore gamers interested. "Hard-core gamers have looked down their nose at motion gaming," says Dille, adding that Sony will "be able to do hard-core gamer games via a motion device that has never been done before." Dille also says that Sony's product will be different because, while Nintendo has a controller and Microsoft has a camera, Sony's system has both a controller and a camera, and thus will be more precise and responsive than its competitors' offerings. Man, he sounds like a marketing guy, only a little less entertaining. Where's Kevin Butler when you need him? [via VG247]
Apple, Inc. market cap now exceeds Walmart
Apple and Walmart have been playing stock market tag over the past few weeks to see which company's market capitalization would be higher. At the time of this writing, Apple's market capitalization of $213.98 billion exceeds Walmart's market cap of $211.14 billion -- a difference of $2.84 billion. Currently, Microsoft and Exxon are the only US companies whose market caps exceed Apple's, with Microsoft at $255.75 billion and Exxon at $319.21 billion. The overly simplified way of looking at it: Apple as a company is now worth more than Walmart, the world's largest retailer. Granted, market cap is only one way of gauging a company's financial worth, but considering the pile of cash Apple is sitting on right now, it doesn't seem like a huge stretch to say that Apple's economic worth is at least very closely represented by its position in the market cap rankings. Some firms are predicting that Apple will eventually catch up to or surpass Microsoft's market cap. While there's currently a $41.77 billion dollar difference between the two companies' market caps, that's not a completely insurmountable gap. Get a load of this batch of perspective: ten years ago, Microsoft was worth in excess of $586 billion, while Apple was worth a relatively paltry $17 billion. In the same amount of time it took for Microsoft to lose almost $330 billion in worth, Apple's market cap rose by nearly $200 billion. No wonder Fortune named Steve Jobs "CEO of the Decade."
Apple tops Fortune's Most Admired Companies list again
For the third year in a row, Apple has topped the list of Fortune's Most Admired Companies. The list was based on a poll of 4,200 executives across the world's top companies, and by the highest margin ever, they picked the Cupertino-based "mobile device company" as the world's most admired brand. Obviously the millions of MacBooks, iPhones, and iPods played a factor, but it sounds like the iPad sealed the deal this year. BMW's CEO is quoted waxing poetic about Apple's brand power: "The whole world held its breath before the iPad was announced. That's brand management at its very best." GE has actually had the most appearances at number one on the list, and Apple needs to stay high for two more years to take that record. But it's certainly possible -- if the iPad is as popular as expected, and Apple follows it up next year with an updated version and the kind of software revolution that the iPhone brought to handheld computing, they probably will nail down the top spot yet again.
Stadium Events sells for $41,300, becomes most expensive NES game ever
We're not sure which element of this story is the most newsworthy, so we'll lead with this: Some person, somewhere in the world, recently spent $41,300 on an extremely rare NES game. Someone was perusing the eBay auction block, saw Stadium Events (which Nintendo bought the rights to and retitled World Class Track Meet), and said, "you know what? That looks like the kind of thing I'd like to spend an American's median annual income on." According to Video Game Price Charts, that auction has turned Stadium Events into the most expensive NES game ever sold. There are around 200 copies of the game still floating around out there -- which should be enough to send most of you rushing to your local pawn shop in a Willy Wonka and the Chocolate Factory-esque tizzy. [Thanks to everyone who sent this in!]
10 billionth iTunes download going down today
Obama Pacman has done the math, and they claim that the 10 billionth song download on iTunes (which Apple is paying out a $10k gift card for) is going to happen today, February 24th. So if you've been waiting to buy some music, today's the day to do it -- go pick up some songs in the early to late evening, and you might end up being the lucky winner. Plus, contest aside, this means Apple will have sold 10 billion songs on their store. That's an incredible number, and it's a number that has changed this industry for sure. Fortune's Brainstorm Tech blog has a nice short look at just what that means for the store itself, including the fact that the store is now making over $520 million a quarter (even though Apple says that it's only slightly profitable for them, as they're more interested in hardware than content) and that the Black Eyed Peas have two of the top 20 best-selling songs of all time, the first and the third. Pretty incredible achievement for Apple, and with the iPad on the way, I'll bet the iTunes store will only get busier. We'll keep an eye open for the official announcement this evening. Good luck if you're trying for the prize!
Found Photos: Rarely seen Steve Jobs
As Dave Caolo told TUAW readers a few days ago, Fortune named Apple CEO Steve Jobs "CEO of the Decade" for his phenomenal leadership at Apple and how he has remade four industries (music, movies, mobile telephones, and computing) in the past ten years. Part of the Fortune article was a collection of rarely seen photographs of Steve Jobs. From the early days with Steve Wozniak, to his recent battles with pancreatic cancer, the photos chronicle the life of the iconic CEO. Two of my personal favorites in the gallery are a photo taken in 1982 of Jobs and the Mac team having a working lunch as they hammer out the design of the first-generation Mac, and another of a barefoot Jobs meeting with Bill Gates at the Jobs home in Palo Alto to talk about the future of computing for Fortune. The entire set of posts, along with the photos and video, are a fascinating look into the many successes and few failures of the engimatic Mr. Jobs. If you have a chance, take a look at it this weekend.
Deutsche Bank says IT warms to iPhone
Deutsche Bank analyst Chris Whitmore says corporate IT is warming up to the iPhone. In a research note published yesterday das analyst says, "There is growing evidence that the iPhone is making inroads into the Enterprise." Whitmore thinks Apple will sell 2 million iPhones to big business by the end of the year, some through reimbursements to employees and some through IT department purchases. If those numbers hold, the iPhone will own about 7% of the Enterprise smartphone market in 2009, up from the 2% it controlled in 2008. What's up with the shift? Whitmore notes four reasons: User satisfaction - highlighted by the recent J.D. Power surveys of both consumer and business smartphone users Enterprise applications The iPhone's level of innovation The virtual keyboard - according to Whitmore, the thought that business users have to have a physical keyboard on a smartphone has turned out to be a 'fallacy.' However, businesspeople might not agree that they don't need a physical keyboard if their first virtual keyboard isn't on an iPhone. UK researcher Canalys has taken a look at touchscreens and future smartphone purchases. The firm finds the ground shifting the touchscreen's way. Of the 3,000 survey respondents in the UK, Germany, and France, 38% say their next phone will have a finger-oriented touchscreen, while 16% say theirs will have a stylus-operated touchscreen. But a lot of people who have virtual keyboard-only phones miss the physical keys. According to Canalys, 53% of people who own a touchscreen phone say they won't buy another one, though they may have bought the wrong one for them to start. A majority of iPhone and HTC users say they'll keep the virtual keys on their next phones, while less than a third of Sony Ericsson touchscreen phone owners say their next phone won't have buttons. [via Fortune, The Register]
Mickey Mouse + Magic Mouse = Mighty Steve
Is it better to have a lot of something good or a little of something great? If Apple CEO Steve Jobs is any indication, it's better to have both. In September, Alpha Steve had an estimated personal net worth of $5.1 billion, enough to end up the 43rd richest person in the U.S. according to Forbes' list of the 400 richest people in the states. This week he's up to at least $5.4 billion. If you think that's because of the tear on which Apple's stock has gone over the past few weeks, you're only a little over half right. According to filings by Apple (AAPL), Jobs owns 5.426 million shares of Apple stock. As of Tuesday night, Apple's stock had picked up 26.39 points since Forbes' counted the 400 "haves." Jobs shares had gained $146 million in value. Not bad. Disney (DIS) filings say Jobs owns 138 million shares of the happiest company on Earth. Those shares have not had nearly the run enjoyed by Apple shares over the last few weeks, gaining only 99 cents as of Tuesday night. Still, Jobs has so many of them that they've increased in value by $136 million. Not bad either. Apple's meteoric rise plus Disney's incremental rise equals $282 million more for Apple's CEO and Disney's largest private shareholder. It's better to have both. [via Fortune]
Fortune names RIM fastest growing company... in the world
It shouldn't come as too much of a surprise that RIM is doing pretty well even in the face of an economic downturn, but it looks like it's been doing really well -- at least according to Fortune, which has just named the Canadian company the fastest growing firm in the world. That's apparently based on a combination of profits, turnover, and investment return over three years which, in RIM's case, translates an 84% growth in profits in the past three years, a 77% growth in revenue, and a total return of 45%. It's also actually the first time RIM has made the list, although that's at least partly due to the fact that Fortune didn't include non-US firms last time around.
Apple as "the world's most feminine brand"?
Fortune's Bridget Brennan has a bold statement: "Why doesn't Apple make remote controls? You ask: Why Apple? Because if any company could improve one of the world's most user-unfriendly electronic devices, it would be Apple. And then there's this: Apple just may be the world's most discreetly feminine brand." Oh man. We were with her right up until that last statement: remote controls are fairly user-unfriendly, and an Apple remote (other than, you know, the one already out there) would be a thing of beauty. But "the world's most discreetly feminine brand"? That opens up a whole can of nuts we probably don't want to open. But what the heck, snakes be damned, let's open it up. Brennan says that women drive the economy, by influencing 80% of all purchases, and 61% of all consumer electronics products. And she says Apple is doing great, because in a market that's "dude-driven" (her words, obviously), they've brought elegance and style to their products. She says that Apple products don't need manuals, and that Apple's face-to-face customer service is excellent. Which we mostly agree with (while even Apple fans have their issues with customer service, they do a relatively good job). But "feminine"? Do guys not like elegance and style in their products? Do they enjoy reading manuals, or using electronics that aren't user friendly? Apple is successful for these reasons, sure, but we don't quite see how that makes them "feminine." Brennan concludes by suggesting that "Apple's success [shows] when you make women happy, you make everybody happy." But we're pretty sure that, in Apple's case, it's actually the other way around.
Sprint's Dan Hesse says Android coming to Sprint this year, is glad to have waited
While speaking at Fortune's Brainstorm: Tech event in Pasadena on Friday, Sprint CEO Dan Hesse apparently got all kinds of verbal when it came to Android and his carrier. The honcho (and TV commercial star) remarked at the industry conference that he was "Glad we waited on Android," adding "The reviews say now it's ready for prime time. It wasn't when it first came out." While we knew Sprint had interest in Android phones (and potentially some forthcoming models), we hadn't heard a peep about timeframes, and the last thing Dan had to say was that he thought Googlephones weren't quite ready for prime-time. That's all changed now with the appearance of Android 1.5, it seems, as Hesse stated that the carrier will ship at least one model with the OS onboard this year. We don't want to be zany conspiracy theorists, but the timing of this seems to dovetail nicely with the very public launch of HTC's heavily modified Hero and Sense UI... a device which has been rumored to be making its way to Sprint sometime this year. The carrier obviously has a storied history of partnering with HTC on phones, so it wouldn't come as a surprise to see it land on Sprint (we certainly haven't seen any other carriers pipe up). Regardless, it looks like Sprint won't be putting all of its eggs in the Palm basket for long. It's going to be a very interesting holiday season.
Future iTunes versions could block the Pre, but why?
Yesterday, Megan noted a Fortune story saying that iTunes syncs flawlessly with the new Palm Pre. This, of course, got the water-cooler talk bubbling: "How did Palm pull it off? Will Apple allow this to happen?" Turns out they already have. A tech note on Apple's website notes the two dozen or so third-party players that iTunes (for Mac OS X, at least) is compatible with, including Rio and Creative Labs Nomad MP3 players. True, many of the models listed predate the iPod, and the tech note itself was last updated a little less than a year ago. But third-party device compatibility with iTunes isn't without precedent. Daring Fireball's John Gruber pointed to a story by Jon Lech Johansen that says Apple may block iTunes access to the Pre in a future update; Gruber himself said he "wouldn't be surprised if they did." I'm not so sure. First, let's look at how it works. According to Johansen, a unique USB device ID allows iTunes to recognize MP3 players (including iPods) that it's compatible with. Johansen speculates that Palm is using one of these IDs when communicating with iTunes. If it's an iPod's unique ID, then it will work with iTunes for Windows, too; this is an important litmus test and we don't know the results yet. I can understand Apple might not cotton to a Palm Pre specifically masquerading as an iPod USB device. Given that, allowing the Pre to freely communicate with iTunes isn't necessarily bad business sense, presuming Palm implements the functionality in a forthright manner (like other third-party MP3 players that iTunes already supports). Why limit access to the Pre, aside from pure spite? If someone already uses iTunes, chances are they have some quantity of DRM-free iTunes Plus music on their computer. There's no technical reason why the music shouldn't be easily playable on the Pre. One of the upshots of removing DRM in the iTunes store is to facilitate device interoperability. Allow non-Apple devices to play iTunes music, and suddenly Apple has customers it didn't have before. If Apple chooses to cut off just the Pre, and Palm is following the rules, Apple is unnecessarily cutting a stream of revenue. That's something I don't see Apple doing lightly.
Tracking the iPhone hype generator
Fortune's Apple 2.0 got a nice little graph up of just where and when the iPhone's hype machine went into overdrive. There's no question it was a gigantic brand last year, but what's interesting is just how manufactured and "by design" each of those spikes are. B on the chart above is the actual iPhone launch, and E and F are the 3G debut and store launch. Fortune relates point A to the Cisco lawsuit against Apple over the "iPhone" name, but let's be real: that was just part of the story of the gigantic iPhone reveal (which took place one day before, not two). So the real story here isn't necessarily that Apple masterfully created a smartphone that revolutionized the industry and made tons of money doing it, but that they coordinated a hype machine that marched to their tune whenever they wanted. The red line above, as you can see, is Palm, and while there are a few spikes along that line (probably interest in various new products and releases), there's nothing like the excitement and hype that shoots up around a big Apple event. The iPhone is a feat of engineering in itself, but the hype machine behind it is pretty well-built, too.
