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Motorola hired a graffiti legend to tag the Moto X Pure (update)
Legendary graffiti artist Futura has teamed up with everyone from The Clash, Nike, streetwear clothing company Supreme and even the 2000s trip-hop group UNKLE -- now he can add one more name to that list: Motorola. In the video below you'll hear Leonard McGurr wax poetic about his decade-spanning career, and talk about how street art speaks to an innate desire for people to stick out from the crowd "It's getting harder and harder to maintain your individualism," he says. This is a pretty logical extension of Motorola's focus on customization with things like the Moto Maker, and it looks really cool.
