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Gillette's new razor adds heating instead of more blades
It's the easy joke to make: how exactly can Gillette innovate in shaving, beside adding even more blades? Well, add heating. The first product from GilletteLabs, its new innovation team, is the Heated Razor. It has a metal, gold-colored bar that heats up in less than a second to offer an experience approximating a hot towel shave. The bar itself reaches 110 degrees Fahrenheit, heating your shaving foam / gel / bar-of-soap lather, and then your skin in the process. According to the company's testing, it will heat up your skin far more substantially than just passing your razor under hot water.
