Holoroom

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  • Lowe's Innovation Labs redefine retail with robots and VR

    by 
    Daniel Cooper
    Daniel Cooper
    01.08.2015

    It's weird to think that a humble DIY store is making groundbreaking strides to innovate retail stores, but that's what Lowe's Innovation Labs was set up to do. The company unveiled two pretty neat concepts for the future of shops in the last few months: a robotic store assistant that patrols the aisles of an Orchard Supply in San Jose, and a virtual reality interior-decoration tool that's currently in operation in two stores in Toronto.

  • ​Lowe's Holoroom is an augmented reality showroom, not a sci-fi revolution

    by 
    Sean Buckley
    Sean Buckley
    06.11.2014

    Admit it, you've seen the 'holodeck' on Star Trek and thought to yourself: "I want that." So did the folks at Lowe's Innovation Lab, but what they came up isn't exactly science fiction. Lowe's Holoroom isn't a holographic reality, it's an augmented reality: by covering a small space in AR markers, Lowe's has created a room that allows customers to view potential home renovations by looking through the window of an iPad.