HTC RE
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HTC already planning a sequel to its oddball RE camera
There will be a follow-up to HTC's periscope-cum-asthma-inhaler RE action camera, according to a report from Focus Taiwan. North Asia president Jack Tong told the publication it would launch a new standalone model next year, in order to expand its roster of products in light of slowing smartphone sales. The current RE (which has only been on sale in the US for a month) shoots 16-megapixel stills and full HD video, and is intended to be used with a smartphone due to the lack of a screen. It is possible to record stills and video without one, however, thanks to a built-in microSD card slot. HTC has high hopes for the RE, though it hasn't revealed sales figures yet for the nifty, but pricy $200 camera. The original is set to go on sale in Taiwan tomorrow.
HTC RE Camera review: a fun personal shooter with room to grow
My father's camcorder was a common sight on childhood vacations. Trips to Mount Rainier, the Oregon Coast, Disneyland, skiing, weddings -- you name it, there's video evidence of my siblings and I enjoying time together. I'm lucky to have grown up in an era where this technology was available, but today these memories can be captured more easily and with less sophisticated (read: less expensive) equipment. We have quick and easy access to cameras at a moment's notice, thanks to smartphones and tablets, and now another form factor is starting to gain momentum: personal cameras. With the exception of the GoPro, this genre is now seeing an influx of small, hand-held devices that are small enough to put in your pocket or bag and can still take decent photos and videos. HTC is one of the companies rushing to get into this space with the RE camera (pronounced "Ree"), an awkwardly named gadget that's shaped like a tube, packs a 16-megapixel camera and 1080p HD video capture and features cross-platform support so Android and iOS users alike can take advantage of it. Can this tiny camera take the place of my father's camcorder? What else is it good for? And is it worth paying $200 even if you already have a smartphone camera? Keep Reading to find out.
HTC's RE camera is a GoPro for NoPros
Periscope. Asthma inhaler. PVC pipe. These are just a few items that came to mind the first time I saw HTC's first standalone camera, which the company is simply -- and oddly -- calling the RE. Even though nothing about this device is normal, it's catered to the interests of the average Joe. "If you're going whitewater rafting down rapids, use a GoPro," an HTC marketing executive said, pointing out that the RE isn't supposed to compete with the popular action cam. No, HTC's brand-new imaging device, which should retail for around $200 when it hits US retail outlets like Best Buy later this month, is in a completely different category. But the biggest challenge HTC faces is in convincing buyers that this is better, faster and easier than simply pulling your phone out of your pocket when you need a quick shot.
