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GOAT sneaker marketplace partners with NBA player Kyle Kuzma
Online sneaker marketplace GOAT announced that Los Angeles Lakers forward Kyle Kuzma will serve as the company's brand ambassador. Today's announcement marks the first partnership between a sneaker reselling platform and a professional athlete. During this NBA season, GOAT will outfit Kuzma with 'rare and highly-coveted Nike sneakers,' which he'll wear both on and off the court
