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  • Nike made me a pair of custom sneakers in 46 minutes

    by 
    Edgar Alvarez
    Edgar Alvarez
    09.11.2017

    Last week, Nike announced the launch of its Makers' Experience, an invite-only, limited-time event where people can design a pair of shoes and have them made in less than hour. And today we had the chance to check it out for ourselves at the company's By You Studio in New York City, a space created to take you through the process of making your own custom shoe from start to finish. That means being able to choose from a set of four different graphic packs, including the camouflage pattern pictured above, and the colors you want on the upper of your sneakers. The midsole will be white by default.

  • Microsoft

    Exploring the limits of good taste with Xbox Design Lab

    by 
    Timothy J. Seppala
    Timothy J. Seppala
    07.16.2016

    A gamepad is the part of a game console people have the most intimate relationship with. You're holding it in your hands for hours on end, and you know it so well you can control its every function without even looking at it. When the action gets intense, your hands start to sweat from twiddling the thumbsticks. For plenty of people, it's the first thing that comes to mind when they want to throw something out of rage over a cheap death. Microsoft wants to make that connection even deeper by handing you the keys to the factory with its aptly named Xbox Design Lab.