NormanRockwell
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Iconic US magazine Saturday Evening Post comes to Newsstand
The Saturday Evening Post, one of America's most iconic magazines, thanks in part to cover artist Norman Rockwell, is finally on Apple's Newsstand. Apparently many people don't know the magazine is still in publication (I didn't, and even the magazine's technology director Steve Harman admits to TechCrunch that many people don't think so either), yet it still has a subscription base of 300,000 annually. And now it's ready to enter the digital age on iOS. The magazine will keep its general-interest focus while attempting to appeal to younger readers with articles on technology and movies. Considering the magazine's history (publishing some of the best short stories by America's most famous writers) and beautiful artwork, I'd love to see the Post begin selling digitized back issues starting with ones that featured F. Scott Fitzgerald's short stories. Sadly right now there are no signs of any plans to do that. The Saturday Evening Post is a free download on the app store. Single issues are available for US$3.99, a single issue subscription costs $1.99 per issue until canceled, and a one year (six issues) subscription costs $9.99.
Google takes Nexus 7 camping for its first ad, can afford to pack light (video)
There's more than a small amount of fervor swirling around the Nexus 7, so it only makes sense that Google wants to seize the moment and pitch its first Nexus tablet to the world. Its first commercial is a very Norman Rockwell-like, father-and-son camping trip -- if Rockwell replaced Boy Scouts with Jelly Beans, that is. The 7-inch slate handles just about every task the two could care for, whether it's learning about (and exaggerating) the local fauna as well as keeping busy on a rainy day. We'll let you witness the slight twist of an ending first-hand, although we'll add that Google is careful to use a lot of Nexus 7 features that don't demand always-on WiFi: the search giant wants us to know that we can head to the boonies without the tablet becoming a paperweight. The one shock is the absence of that all-important $199 price, which you'd think would help trigger some impulse shopping. You can reconcile your disbelief and enjoy some family bonding by catching the full commercial after the break.
