privacy policy
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Microsoft exec caught in privacy snafu, says Kinect might tailor ads to you
Microsoft's Dennis Durkin voiced an interesting idea at an investment summit last week -- the idea that the company's Kinect camera might pass data to advertisers about the way you look, play and speak. "We can cater what content gets presented to you based on who you are," he told investors, suggesting that the Kinect offered business opportunities that weren't possible "in a controller-based world." And over time that will help us be more targeted about what content choices we present, what advertising we present, how we get better feedback. And data about how many people are in a room when an advertisement is shown, how many people are in a room when a game is being played, how are those people engaged with the game? How are they engaged with a sporting event? Are they standing up? Are they excited? Are they wearing Seahawks jerseys?Needless to say, sharing this level of photographic detail with advertisers presents some major privacy concerns -- though it's nothing we haven't heard before -- but moreover it's explicitly against the privacy policy Microsoft presents Kinect users. "Third party partners use aggregated data to deliver Kinect experiences (games or applications), to understand how customers use their Kinect experiences, and to improve performance or even to help plan new experiences," the Kinect Privacy and Online Safety FAQ reads, but also "They are not permitted to use the information for marketing purposes such as selling you games or services, or for personalizing advertising" (bolding ours). In an email to the Wall Street Journal, Microsoft flatly denied that the Kinect would do anything of the sort, whether via third-party partners or otherwise. "Xbox 360 and Xbox LIVE do not use any information captured by Kinect for advertising targeting purposes," representatives wrote. Honestly, some of us at Engadget still think targeted advertising is kind of neat, but we know how seriously you take this stuff.
Real ID and Battle.net get expanded privacy settings
Blizzard has come through with its promise of updated and more expansive options for its controversial Real ID feature, connecting Blizzard's games through use of real names as identifiers. The new options allow you to opt out of being listed in the "Friends of Friends" of other users, to deactivate the ability to be seen in Starcraft II's Facebook feature, or to turn off Real ID altogether. To change your Battle.net privacy options, log in to your account's Battle.net management page and select Settings, then Communication Preferences. Now all we need is an "go invisible" feature on Real ID, like most instant message clients have, and I'll be a happy Real ID user. The full announcement by Nethaera is below: Nethaera -- New Battle.net Privacy Settings We'd like to make you aware of the new Real ID-related privacy options we've introduced to Battle.net. These options provide Real ID users with additional tools for customizing the service based on their preferences, enabling the ability to opt in or out of the Real ID "Friends of Friends" and "Add Facebook Friends" features or to turn off Real ID altogether. Real ID offers an optional, convenient way for keeping in touch with real-world friends you know and trust, whether they're playing World of Warcraft, StarCraft II, or one of our future games. The "Friends of Friends" and "Add Facebook Friends" features provide you with even more options to stay connected while you play by making it easier for real-life friends to locate each other on Battle.net. You can easily enable or disable these features through your Battle.net privacy settings by logging in to your Battle.net account at http://www.battle.net/. source
Apple responds to congressional inquiry, details location data collection in 13-page letter
When Apple's latest privacy policy revealed the company could track any iPhone's location in real time, it threw some for a loop... including a pair of gentlemen from the US House of Representatives, who asked what Cupertino was up to. In a thirteen page letter dated July 12, Apple's legal counsel explains the whole matter away, while giving us a fascinating look into how the company collects -- and justifies collecting -- all that GPS data. Legally the defense is simple, as Apple claims users grant express permission via pop-up messages for every single location-based service and app, and if you don't care to be tracked, you can simply shut down location services globally or (in iOS 4) on a per-app basis in the phone's settings panel. Where it gets more interesting is when Apple explains what it actually collects, and who they share it with -- namely, Google and Skyhook, who provided location services to earlier versions of the operating system. In iOS 3.2 and beyond, only Apple has the keys to the database, and what's inside are locations of cell towers, WiFi access points, and anonymous GPS coordinates. None of these are personally identifying, as the company doesn't collect SSIDs or any data, and in the case of device coordinates they're reportedly collected and sent in encrypted batches only once every 12 hours, using a random ID generated by the phone every 24 hours that apparently can't be linked back to the device. In the case of iAd, Apple says coordinates don't even make it to a database, as they're immediately converted (by remote server) to a advertising-friendly five-digit zip code. Concerning location data collection for services other than iAd, there's still the little question of why, but we'll just leave you with Apple legal's quote on that subject after the break, and let you hit up the full document yourself at Scribd if you want the deep dive.
ESRB issues apology over email leak
Yesterday, we learned that the ESRB (Entertainment Software Rating Board) accidentally emailed the names of people who had complained about Blizzard's potential use of Real ID names on the official Blizzard forums. The ESRB has since sent out this apology: Yesterday we sent an e-mail to a number of consumers who wrote to us in recent days expressing their concern with respect to Blizzard's Real ID program. Given the large number of messages we received, we decided to respond with a mass e-mail so those who'd written us would receive our response as quickly as possible - rather than responding to each message individually, as is our usual practice. Through an unfortunate error by one of our employees, some recipients were able to see the e-mail addresses of others who wrote on the same issue. Needless to say, it was never our intention to reveal this information and for that we are genuinely sorry. Those who write to ESRB to express their views expect and deserve to have their contact and personal information protected. In this case, we failed to do so and are doing everything we can to ensure it will not happen again in the future. The fact that our message addressed individuals' concerns with respect to their privacy underscores how truly disappointing a mistake this was on our part. We work with companies to ensure they are handling people's private information with confidentiality, care and respect. It is only right that we set a good example and do no less ourselves. We sincerely apologize to those who were affected by this error and appreciate their understanding. Sincerely, Entertainment Software Rating Board I am glad that the ESRB apologized, and it is telling that they have also acknowledged how ridiculous the mistake was in light of the subject matter. Suffice it to say, good on the ESRB for not only apologizing but understanding the issues present over online privacy. Hopefully this whole debacle can be used as a teaching moment.
ESRB unintentionally exposes email addresses of people who filed complaints over Blizzard's Real ID system [Updated]
digg_url = 'http://digg.com/gaming_news/ESRB_exposes_emails_of_gamers_who_filed_privacy_complaints'; Update: The ESRB has since issued an apology. During the recent Real ID catastrophe on the forums, many players decided to appeal to an industry source that might have been able to sway Blizzard to change its mind. These players contacted the ESRB (Entertainment Software Rating Board) as a Better Business Bureau-type middleman in this situation with their concerns. The ESRB itself has championed such causes in the past with its Privacy Online program, which is designed to help companies meet various privacy laws like the Children's Online Privacy Protection Act (COPPA). Since Blizzard recanted its decision about the forums, the ESRB faithfully followed up with those concerned. Unfortunately, in that followup email, the ESRB exposed individuals to a new set of privacy concerns. The letter and more information after the break.
iOS 4 privacy policy updated: Apple can anonymously collect location data, you can take away iAds' cookies
It may not be a big deal -- Android's done it for years -- but some will no doubt be interested to learn that Apple can monitor your GPS. In the latest revision of its privacy policy, presumably updated for iOS 4, it revealed the company can anonymously track the "real-time geographic location" of devices and is free to share that data with "partners and licensees" as well. In a nutshell, that means Cupertino could potentially sell location data, but don't get in a tiff just yet -- the company says it will do so anonymously and for location-based services only. Speaking of sales and personally identifiable data, another addition to iOS 4 is the ad network iAd, which monitors your browsing habits and interests and serves up targeted advertisements respectively. According to the updated privacy policy, however, you don't need to let the OS do that. Simply navigate to http://oo.apple.com to shut down automated cookie collection, and you'll see boring, generic ads instead.
E-reader privacy policies compared: Big Kindle is watching you
It's definitely shaping up to be the year of e-book readers: the Amazon Kindle is flying off (virtual) shelves, and we'd expect the Barnes & Noble Nook to start moving at a decent clip once the kinks get worked out. But any device with an always-on 3G connection to a central server raises some privacy questions, especially when it can broadcast granular, specific data about what you're reading -- data that's subject to a wide spectrum of privacy laws and regulations when it comes to real books and libraries, but much less so in the digital realm. We'd say it's going to take a while for all the privacy implications of e-books to be dealt with by formal policy, but in the meantime the best solution is to be informed -- which is where this handy chart from our friends at the Electronic Frontier Foundation comes in. As you'd expect, the more reading you do online, the more you can be tracked -- and Google Books, the Kindle, and the Nook all log a ton of data that can be shared with law enforcement and various other third parties if required. Of course, we doubt the cops are too interested in your Twilight reading habits, but honestly, we'd rather users weren't tracked at all. Check the full chart and more at the read link. [Thanks, Tom]
PlayStation 3 Network live, Terms of Service loooooong!
Sony activated PlayStation 3's online network in North America this morning (it's been live in Japan since last week), in anticipation of tomorrow's launch. We'll let you know how it fares once we get through these Terms of Service...[Thanks CheapyD!]
