real-money-transactions
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Breakfast Topic: Would you pay for extras in a F2P WoW?
This Breakfast Topic has been brought to you by Seed, the Aol guest writer program that brings your words to WoW Insider's pages. Lord of the Rings Online went free-to-play. "Free" is a questionable term, since they charge you for a fee for features you can technically live without but are still fairly important; things such as the gold cap, the ability to gain rested XP, and certain instances and PvP options require a fee. You get an enhanced version slightly above a trial, but you are still limited in what you can do in the free-to-play version of the game. While playing a game, I want to play the whole game, have the entire experience, and not feel as if I have been shortchanged by being on a limited version. Personally having purchased some of the Mass Effect 2 and Dragon Age DLC, I would still have to pay for the added functionality. Not being able to fully advance my character and see large amounts of content would irritate me more than the cost would. Not being allowed to make use of content would make me feel like I was missing out. I want the choice of whether or not I do this instance, raid, or battleground. Could you imagine attempting to zone into Icecrown Citadel and seeing a message that says, "Requires a V.I.P. membership"? WoW has sold us a few items for extra money that are not required, but not having a Lil' XT or a sparkle pony doesn't affect your game functionality. LOTRO offers things like more bag spaces and removing the gold cap and even priority login for those with V.I.P. accounts. So if World of Warcraft decided to follow the LOTRO model and go semi-free-to-play, would you just play the free portion? Would you pay for the V.I.P. portion? Would you buy the other nickel and dime upgrades they have on top of that? Or would you quit WoW altogether, feeling as if Blizzard had shortchanged players by making us pay for things like bag space, PvP and raid availability?
15 Minutes of Fame: Cory Doctorow on gold farming
From Hollywood celebrities to the guy next door, millions of people have made World of Warcraft a part of their lives. How do you play WoW? We're giving each approach its own 15 Minutes of Fame. digg_url = 'http://wow.joystiq.com/2010/08/04/15-minutes-of-fame-cory-doctorow-on-gold-farming/'; A conversation with Cory Doctorow plunges into the matter at hand so quickly that it's almost impossible not to imagine yourself falling through an internet-era rabbit hole of pop culture and technology. Doctorow is all about synthesizing ideas and spitting them out in as accessible a fashion as possible, and the ground he manages to cover in a single stride can be mind-boggling; he's a science fiction author, activist, journalist and blogger, father, gamer ... A former WoW player and husband of gaming standout Alice Taylor (also previously profiled here in 15 Minutes of Fame), he's widely known as the co-editor of Boing Boing and author of the bestselling young adult novel Little Brother. Doctorow's latest young adult novel, For the Win, pries open the seams of the shady scene behind MMO gold farming. Its young protagonists are gold farmers and gamers themselves. Doctorow has woven his own experience and sensibilities with focused research to outline a world of gold farming that sprawls far beyond the lines of cartoon-image gold farmers that most of us have painted in our heads. We chatted by phone with Doctorow for this lengthy conversation on gold farming and game economies, plus a companion piece at our sister publication Massively.com on gaming culture and his recent fiction.
15 Minutes of Fame: Cory Doctorow on gold farming, part 2
Cory Doctorow: Well as practical matter, I think that you can't not. At the same time, here in World of Warcraft, we have the dungeon finder system that some people say may be actually helping to break down some of the server communities and relationships that exist in the game.
Breakfast Topic: What are you willing to buy?
The Celestial Steed and Lil' XT went live the other day to the delight of many, the disgust of a few, and one mother of a checkout line. Toward the end of the day as I write this, the line for purchasing the mount in the North American store clocks in at 148,108 and climbing. I think it's safe to say that the shiny horse, at least, has been a runaway success. I haven't yet bought anything from the Blizzard store, but I come from a long line of suspicious New England cheapskates for whom saving 10¢ on bulk toilet paper was a day for the diary. Most people don't seem to have a problem with RMT (Real Money Transactions/Trading) as long as they're kept to things that don't exercise any real influence on the game. If they're just for fun and they don't give anyone an unfair advantage -- we ask reasonably -- what's the big deal? Then again, it makes me a bit sad to see brilliant new pets and mounts head straight to the store while things like the moonkin and Tree of Life models have languished for years without updates. Oh well. Everyone has mounts and pets, but not everyone plays a druid (more's the pity). I have to admit that Blizzard selling formerly TCG-only rewards like the Path of Cenarius might make me reconsider, although I'm not sure it'd be great policy for them to undermine the card game's rewards. Have you bought anything from Blizzard's store, and do you think they should sell anything in addition to pets or mounts? Or, to put it another way, what would you love to buy?
EVE Online's anti RMT operation Unholy Rage bans over 6200 accounts
Last week, Massively explained a bit about the war on real money trading (RMT) in EVE Online. The game's developer, CCP Games, has approached the problem from a few different angles. Central to their strategy of combating sellers of the game's currency called ISK (Interstellar Kredits) is to offer another way for players to exchange real world currency for the virtual in EVE Online -- "PLEX", or the 30 Day Pilot License Extension. PLEX is an in-game item that represents gameplay time and can be bought, sold, or traded on the open market in-game. PLEX has been integral in combating the numerous shady ISK selling websites in operation and CCP's dev blog last week showed how the playerbase is starting to embrace this system. After all, if this practice of outright buying in-game assets with real world cash is going to happen in EVE, as with most MMOs (and regardless of what the developers try to do to curb this) it might as well be via a system the devs can regulate. It's a slippery slope, and CCP's approach to the problem does have some critics, but thus far it's been successful. PLEX has only been one facet of their battle against the ISK spammers, sellers, and the virtual armies of macro-using operations, though. CCP's operation "Unholy Rage" is a major offensive against the RMT operations exploiting the game, and is the subject of a dev blog from EVE Online's GM Grimmi.
The fight against RMT in EVE Online
It's an unfortunate reality that most any massively multiplayer online game running has to cope with outside influences on an in-game economy because of real money trading (RMT). Game developers tackle the problem in different ways. For instance, Final Fantasy XI has an anti-RMT task force and Warhammer Online has a zero-tolerance name-and-shame approach to RMT. Other companies grab the bull by its horns and base their game around a virtual item trade they can regulate. The problem of RMT has affected EVE Online just as it has other MMO titles, if not moreso given how its player-driven economy and the Interstellar Kredit (ISK) currency is central to the game. Beyond the potential revenue lost to the black market when players pay real cash for their ships and modules or buy huge sums of ISK outright, there are also issues with players getting their accounts cleaned out by the shady companies (ostensibly) selling the ISK. When that cleverly-named player "ajakdsk" links you to his ISK selling site in a chat channel, following that link could infect your computer with a keylogger, resulting in a fire sale on whatever they find in your account. EVE Online's creators CCP Games have taken a two-prong approach to handling these issues.
Live Gamer's Andy Schneider on legitimizing RMT in games and virtual worlds
Most mentions of real money trading (RMT) in massively multiplayer online games and virtual worlds conjure up images of virtual sweatshops and the resulting blitz of gold spam. Despite how loudly many protest against the idea of RMT in games, the fact remains that there is a market for this and people spend a lot of real world money on virtual goods every year. Live Gamer is a company that aims to legitimize real money trading, creating a way for players to spend their cash without the risks inherent in dealing with shady gold and item sellers. It also ensures that money spent on virtual goods is going back into the pockets of the game companies. While services such as Live Gamer don't end the debate on whether or not RMT should be permitted in the first place, it's clearly here to stay, and some game publishers are getting proactive about real money trading.
GDC09: Applied RMT Design with GoPets and Live Gamer
Massively sat in on a GDC 2009 session this week titled Applied RMT Design which was part of the Worlds in Motion Summit. Andrew Schneider, Founder and President of Live Gamer and Erik Bethke, CEO of GoPets, Ltd. presented a case study on balancing a game's primary and secondary markets, using GoPets as an example of how it can be done. The market for virtual goods in massively multiplayer online games and virtual worlds is worth billions. Not all of this is grey market, and more games are now being designed with microtransactions in mind. Live Gamer aims to bring greater legitimacy to microtransactions through a regulated secondary market providing benefits to companies as well as the players themselves. Thus far they've worked with EverQuest II, Vanguard, and GoPets, with Acclaim's 9 Dragons on the way. Bethke and Schneider kick off their talk by explaining the fact that RMT in MMOs is inevitable, explaining how developers can be proactive about incorporating RMT into their titles rather than having it exist outside of the game. Live Gamer works with developers to create a legitimate system for trading virtual items for real money, one that's safe and secure. Of course, legitimizing RMT can also stir up controversy. %Gallery-48454%
'Gold Trading Exposed' a look at multi-billion dollar grey market in MMOs
If there are any massively multiplayer online games on the market (with virtual economies) that *aren't* overrun at times with gold spammers that multiply like cockroaches, we have yet to hear about it. While the various MMO developers and operators have their own approaches to the problem, ranging from public humiliation of spammers to an anti-RMT strike force that exists to root them out and eliminate them, a key (*the* key) part of this equation for grief is the playerbase itself. "Gold Trading Exposed" is the first in a series of articles tackling the issues surrounding RMT written for Eurogamer by Nick Ryan. Over time, Ryan will look at the multi-billion dollar trade in virtual gold through the eyes of all parties involved -- the gold traders, the developers, and of course the players themselves (many of whom deny they buy gold). Ryan points out there there's no small amount of hypocrisy from MMO playerbases which profess a hatred for the gold selling trade since, after all, there must be a reason that gold sellers thrive and multiply.
The Daily Grind: What do you think about RMT and microtransactions?
As we mentioned earlier today, it's been kind of a big week for alternate revenue streams. Whether you're a staunch subscription traditionalist or a big fan of mini-payments and free-to-play gaming, it's hard to deny that this week reflects some major changes in the MMO landscape. We've already heard from the rest of the MMO community. Now it's your turn (again). What do you think about microtransactions as a way to subsidize an online game service?Do you feel strongly that flat monthly fees are the only way to go? Are you okay with companies offering micro-payment bundles on top of that fee, as City of Heroes has done for some time and SOE began doing this week? Or are you more of a fan of free play options and pay-as-you-go opportunities? Let us know in the comments below. Just remember, whichever side you fall on, there are respectable and sensical arguments for both viewpoints. Let's have a good discussion.
Fortune and failure in real-money trading
Although many western MMO gamers profess a distaste for all things RMT, it's definitely become an aspect of these games and virtual worlds that we're all aware of to some degree. But it wasn't always that way. In fact, it wasn't so long ago that the notion of people working in virtual settings and earning real world wealth was, quite frankly, bizarre. Julian Dibbell was one of the first journalists to expose the idea of RMT and the possible existence of 'virtual sweatshops' to mainstream readers years ago, before such ideas and practices became almost commonplace in virtual worlds and MMOs. Dibbell has continued on with this tradition since the days of writing about Black Snow Interactive, more recently in his book 'Play Money' and with a piece he's written for Wired, titled "The Decline and Fall of an Ultra Rich Online Gaming Empire."
The Kwari model: Can RMT be taken to the next level?
I was in the bathroom the other day, reading Games for Windows (because let's be honest, where else would anybody read GfW?) and they had an article on an extremely interesting, though vaguely troubling new shooter called Kwari. Its basic premise is that players pony up a small amount of cash, the amount varying depending on the stakes of the game, and players lose or gain a portion of the pot based on their fragging prowess. Or to put it more simply, it's like online poker, but instead of cards, there are bullets. Designer Eddie Gill of Kwari Limited was hoping that in adding a financial incentive to the basic shooter model, it would result in an experience that was much more intense for the players involved. And if he took in a cut of the profits as well, what's the harm? By all accounts, Kwari utterly fails at delivering an engaging shooter experience, so whatever sociological implications the game would have had were rendered moot because of sloppiness on the developer's part. Still, this perception that online games could be tweaked to be a form of online gambling got me thinking. Is this business model just a developer supported real-money transaction (RMT) scheme, or is it even deeper down the rabbit hole of Shylock-esque shamelessness?
Upcoming Exteel patch to introduce in-game ads
Some notes for the next Exteel patch at the official site inform us of what's in store for NCsoft's free mech-battling MMO. The last thing to be mentioned in the short blurb is the inclusion of in-game ads after the patch is live. Players already participate in a microtransaction-based model in order to buy certain upgrades for their Mechanaught, but obviously this wasn't enough of a cash-spinner, so Exteel will be able to take its place in this table soon.Aside from the ads, there are a few other changes to come with the patch. A new map called Face-Off will be launched, two new Mechanaught sets will be available (one purchased with NCcoins from real money transactions), some changes to Territory Control rewards, weapon balancing, and a super-deformed gameplay option.
Gold farmers try to take their game onto guild web sites
Last week I wrote about my harrowing experience of finding a gold farmer in one of my instant messaging windows. Apparently somebody "in one of those countries" (I'm slapped on the wrist every time I single-out China) must have swallowed a creativity pill. Just when I thought there was nothing new on the horizon, Aleeyah from Livejournal posted an article -- complete with screenshot -- of an odd in-game e-mail that was received from someone we can fairly safely assume is in the professional gold farming business.The written English in the in-game message is nearly bad enough to send one of my editors into a seizure. It's almost bad enough you can't understand it at all. The bare essentials that I can (barely) glean from the message is that the farmers are now offering gold to guilds in exchange for advertising.Why would they do this? As I said in my last article on this subject, I think they're losing on the home front. I think their current marketing techniques are not bringing the level of revenue that they want. I think more and more people are discovering just how easy it is to right-click a spammer when they're checking their mail, silence the spam, and have the feel-good feeling of knowing they've done something right for their community. I know I do it all the time. I won't go as far as to call Blizzard's anti-spam tactics a flourishing success, but as the old saying goes "If you can't beat 'em, wear 'em down," and I think that's exactly what is starting to happen.So if real-money transactions are frowned upon by Blizzard and prosecuted by Blizzard, why wouldn't they just try and move their advertising medium to neutral ground? Sure, there are lots of guilds that will have nothing to do with selling their corporate souls to the devil in this manner. You can rest assured however that there are also lots that would jump at an opportunity like this that could pay for all their bank tabs for nothing more than a measly advertisement on their guild web site. It does bring up the interesting question however, of whether a guild that supported a gold farming business financially could potentially face retribution from Blizzard. While I can't see a guild getting banned en masse for this, it would sure be a wakeup call if such a guild logged in to find their tag gone along with all their guild bank slots and contents.Does this mean that the spamming around the Ironforge and Orgrimmar mailboxes is going to let up? Not likely, or at least not very much. It just means "these people" have found yet another way to devastate our server economies for their own profit.
