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How cable networks speed up shows to squeeze in more ads
If you're still watching cable, it turns out that channels like TBS and TNT are now speeding up syndicated programs, classics films and other shows by as much as 7 percent. We hadn't noticed it much ourselves, but the trend was spotted by Snopes and others thanks to a YouTube user who compared the same programs aired now and several years ago. A Seinfeld episode that originally ran 25 minutes was nearly 22 after the process, letting the broadcaster fit in about six extra spots. As the WSJ pointed out, ads now run an average of 15.8 minutes per hour on cable, and one unnamed cable exec said that "it's a way to keep the revenue from going down as much as the ratings."
The Light and How to Swing It: 4 Dragon Soul tips to make your DPSers love you
Every week, WoW Insider brings you The Light and How to Swing It for holy, protection and retribution paladins. Every Sunday, Chase Christian invites you to discuss the finer side of the paladin class: the holy specialization. Feel free to email me with any questions you want answered, like why paladins are so awesome. With the 15% nerf to Dragon Soul slated for Tuesday and Mists of Pandaria's beta test here already, Cataclysm is winding down. Many guilds are on autopilot in Dragon Soul, simply clearing the place each week for another shot at an elusive trinket or item. You can buy the heroic Dragon Soul title or mount on most realms without too much trouble. With a few months of the same eight bosses ahead of us, it's easy to understand why everyone is focused on what's coming next. I am always looking for ways to optimize my guild's raids. If there's a way that I can shave a few seconds off a boss encounter, I'll take it. There are plenty of areas in Dragon Soul where a clever holy paladin can help move things along. I currently run with a secondary holy talent build that includes Denounce specifically for the purpose of speeding up our runs. If you're still learning Dragon Soul or working on a new heroic encounter, these tips probably won't apply to you.
