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  • Engadget

    Ads are coming to Amazon Echo skills

    by 
    Matt Brian
    Matt Brian
    05.12.2017

    If the Beauty and the Beast and Burger King debacles were anything to go by, owners of smart speakers like the Google Home aren't big fans of ads. But that won't stop marketing companies like VoiceLabs from trying to make them happen. The voice analytics company has announced a new platform called Sponsored Messages, which will let developers monetize their Amazon Echo skills by inserting ads at the start and end of conversations.