superbowl

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  • Poll: Best HD sporting event this month?

    by 
    Richard Lawler
    Richard Lawler
    01.31.2010

    Yeah we know March has laid claim to the Madness title, but for such a short month the sports lineup for February is out of control. Kicking off with Winter X Games 14 this weekend and leading into the Super Bowl, Daytona 500 and Winter Olympics there's more than enough reasons for us to stay inside and out of the cold than ever. So which event are you most excited to see? %Poll-41022%

  • Totally blow out the big game! Part V: Super Bowl XLIV

    by 
    Richard Lawler
    Richard Lawler
    01.29.2010

    Sure, the Wall Street Journal says there's only 11 minutes of actual action in every NFL game, but on Super Bowl Sunday we'll be prepped to catch every one of them -- and all the commercials, play stoppages and halftime shows in between -- in the best quality possible. The Colts and Saints both came close to racking up undefeated regular season records but missed, due either to lackluster play and late season injuries or just a decision to play Curtis Painter. While that means the '72 Dolphins get to hang onto a glorious past for one more year, these pass-happy offenses of the future are expected to light up the scoreboard all night and we'll need to make sure our equipment is up to par for a 2010 Super Bowl experience.

  • CBS lays out its HD broadcast plan for Super Bowl XLIV

    by 
    Richard Lawler
    Richard Lawler
    01.25.2010

    We're still working out our attack plan for the Super Bowl but CBS is more than ready for the big game with a significantly larger outlay of cameras and equipment than it brings to regular season games. Broadcasting & Cable learned from VP of engineering, operations and production services Ken Aagaard that its setup is "eerily similar" to the one CBS used for SB XLI two years ago, upping the number of HD cameras to 50 from 48 including a healthy mix of manned, unmanned handheld, fixed, RF and super-slo-mo setups among them. New for 2010 are cameras capable of up to 450 fps for replays, plus "HyperZoom" graphics tracking to magnify the smallest details of a play -- like whether or not Meachem made that catch in overtime -- a new virtual system to extend the goalposts upwards on field goals and an impressive network of servers for replays.

  • Motorola buys Super Bowl ad spot

    by 
    Nilay Patel
    Nilay Patel
    12.30.2009

    Looks like Motorola's fully back in the game: not only does it have the hottest Android device you can (currently) buy in the Droid, word today is that the company's dished out somewhere between $2.5 and $3 million for at least one Super Bowl commercial. It's been a while since Motorola last spent so lavishly on an ad campaign, so we're super curious to see what device the ad is for -- the safe bet is obviously the Droid, but CES could bring both the AT&T-destined Backflip and Sholes Tablet, so it's all up in the air. Our main hope? The return of HELLO MOTO.

  • Blu-ray releases on June 2nd 2009

    by 
    Ben Drawbaugh
    Ben Drawbaugh
    06.01.2009

    What an improvement from last week's unimpressive slate. Not only do we have a few day-and-dates like Defiance and He's Just Not that into You, but we also have the greatest Blu-ray demo disc since Planet Earth from the BBC in the way of Nature's Most Amazing Events -- yes they are very amazing, but we still prefer the original name Nature's Great Events. But that's not all, as we are also getting the fourth season of Weeds as well as a number of classic catalogs worth checking out like The Gradute and Fletch. Defiance (Paramount) Revolutionary Road (Paramount) Nature's Most Amazing Events (BBC) He's Just Not That Into You (Warner) NFL: Road to Super Bowl XLIII: Pittsburgh Steelers (Warner) Spring Breakdown (Warner) Weeds: Season Four (Lionsgate) Home (Fox) Air Force One (Sony) Anaconda (Sony) Final Fantasy VII: Advent Children (Sony) Glory (Sony) Bruce Almighty (Universal) Inside Man (Universal) Fletch (Universal) Dark Blue (MGM) Navy Seals (MGM) The Graduate (MGM) Out of Time (MGM) Road House (MGM) Rollerball (MGM) Walking Tall (MGM) Direct Contact (First Look) Elsewhere (E1)

  • Vizio Super Bowl ad kicks off million dollar 55-inch LCD giveaway

    by 
    Richard Lawler
    Richard Lawler
    02.04.2009

    Forget the 3D, Vizio's "If your TV doesn't say Vizio...you spent too much" ad (embedded after the break if you haven't seen it yet) probably had viewers nodding knowingly at their V nameplate, being restrained from throwing objects through their (presumably overpriced) display, or wondering where the upstart manufacturer turned premium brand got the stones to call out THEIR high quality HDTV. Whatever your reaction was, you probably like free stuff, and Vizio apparently didn't blow it's whole marketing load on a plain-jane $3 million Super Bowl ad, stashing away another million dollars worth of 50,000:1 contrast ratio 55-inch XVT model LCDs in 28 weekly drawings from now until August 14. Check the website for details (visits are apparently up 400% since the ad, hopefully not too many of those were offended plasma owners), unless you're holding out for the new models.[Via PR Newswire]

  • Did NBC's promotional shove help or hurt 3D?

    by 
    Richard Lawler
    Richard Lawler
    02.03.2009

    Love it or hate it, 3D has been on a tear in 2009, and it enjoyed the biggest audience yet over the last two nights with a quick Super Bowl ad and follow up hour long 3D episode of Chuck, both on NBC. However, given the mixed opinions, and the questionable tech used to bring 3D to homes that aren't really equipped to deal with it, we're not sure if the movement went forward or backwards last night. Our friends at Cinematical and TV Squad have chipped in opinions on the Monsters vs. Aliens promo (embedded after the break) and special TV event, but what about you? As a glasses-only affair it required an audience a bit more prepared than usual than usual for TV, and there were plenty of chances for problems and misunderstanding. PR reps for theater 3D companies were quick to point out their stereoscopic technology provides much higher quality (we agree) than you saw on NBC, and while that begs the question why bother at all, it seems like the chance to seed the potential of 3D -- even with a subpar anaglyph display -- was too big of an opportunity to ignore.Read - I don't care what NBC is saying... 3D on TV still doesn't workRead - Poll: Did You Like The 3D Superbowl Movie Commercials?

  • Talkcast tonight, 10 p.m. ET: The 'let's hope the Super Bowl is over by then' episode

    by 
    Robert Palmer
    Robert Palmer
    02.01.2009

    Last week, my friends Steve Sande and Megan Lavey joined me for an erudite discussion over drinks about the White House's tech woes, the iWork trojan making its rounds, and our favorite Mac memories. Feel absolutely free to download the show from Talkshoe or subscribe in iTunes. This week, hopefully, the Super Bowl will be done and dusted before 10 Eastern, so we can recap the news of the week and take your calls! We plan on covering more tips for keeping your data safe, and talking about the pros and cons of renewing your MobileMe subscription. Come prepared with your questions, comments and ideas, and we'll put them on the air! To participate on TalkShoe, you can use the browser-only client, or you can also use the classic TalkShoe Pro Java client; however, for maximum fun, you should call in. For the web UI, just click the "TalkShoe Web" button on our profile page at 10 pm Sunday. To call in on regular phone or VOIP lines (take advantange of your free cellphone weekend minutes if you like): dial (724) 444-7444 and enter our talkcast ID, 45077 -- during the call, you can request to talk by keying in *-8. Talk with you then!

  • Verizon's FiOS playing big role in Super Bowl XLIII

    by 
    Darren Murph
    Darren Murph
    02.01.2009

    If you can't quite afford a ticket to attend Super Bowl XLIII, you may still be able to get close enough to feel the noise. If so, there's a decent chance you'll be enjoying the action nearby courtesy of Verizon. This year, said operator has become the first ever "non-partner" vendor allowed in the NFL Experience, as it was selected to wire the Tampa Convention Center and several affiliated hotels in the area with its FiOS fibers. All told, the outfit laid some 14,000 years of fiber in downtown Tampa is preparation for the big game, and FiOS TV will power 143 TVs throughout five downtown venues. Additionally, 116 FiOS TV set-top-boxes were installed along with 138 data lines, though there's no telling if any of this will remain after fans pack up and head home. More details are just past the break.

  • Super Bowl XLIII airing in 230 countries, over half in HD

    by 
    Darren Murph
    Darren Murph
    01.30.2009

    Man, what a difference a year makes. In 2008 we saw that Super Bowl XLII would be aired in 28 countries around the world, and this year that number is increasing substantially to 230. A grand total of 61 international broadcasters will televise the game in 34 languages, with the high-def signal going to 19 broadcast partners in 152 countries. DTS also notes that its Neural Surround technology will be tapped in order to deliver "5.1-channel" sound to international viewers through "any consumer surround sound system." The live action kicks off at 6:00PM ET this Sunday, and given the abundance of partners, you should be able to catch it (even in HD) almost anywhere in the world.

  • VIZIO does it big time with own Super Bowl ad

    by 
    Darren Murph
    Darren Murph
    01.30.2009

    We've always respected those who practiced what they preached, and we've got to give it to VIZIO here -- it's definitely standing by its word of switching marketing gears from discount to high-quality. The company famous for delivering HDTVs at rock bottom prices has just announced that it will air a commercial in this year's Super Bowl, and at around $3 million per slot, you know it'll be worth watching. Of course, you probably shouldn't expect scantily clad females or overdone explosions, as the company's co-founder and VP of sales and marketing Laynie Newsome has stated that the spot is one that's "simple and speaks directly to its customers." Low-key and Super Bowl? Those don't mix, do they?

  • What recession? CEA sees the Super Bowl selling 2.6 million HDTVs

    by 
    Richard Lawler
    Richard Lawler
    01.30.2009

    Despite the economy, it looks like a lot of people love their in-laws, with things looking good enough for a Consumer Electronics Association survey to indicate 2.6 million HDTVs will be sold as a result of the Super Bowl (are you ready?), up from the two million predicted last year. For the year the group sees sales rising to 29.8 million (out of 34.5 million total digital TVs), topping 2008's tally by a good three million, mostly because prices have continued to drop. Probably due to that price factor, plasma TVs are expected to make up only 10 percent of the year's sales. Still not buying an HDTV for the Super Bowl? Don't worry, there's always March Madness, the Oscars, World Cup, World Table Tennis Championships, the day after next Tuesday...

  • Microsoft Surface being used to coordinate Super Bowl security

    by 
    Nilay Patel
    Nilay Patel
    01.29.2009

    If you've been watching the news this week, you might have caught NFL security VP Milton Ahlerich saying that Raymond James Stadium in Tampa will be "one the safest locations you can possibly be" during the Super Bowl on Sunday, and it looks like Microsoft Surface will be a big reason why: it's being used to coordinate security forces around the site. It's seriously slick -- maps are integrated with planning and voice communications software so the field commanders can immediately assess incident responses and personnel deployments, with the ability to initiate radio contact directly from the interface. Definitely much cooler than zooming in and out of photos and ordering drinks, we'd say -- video after the break.

  • Survey finds that HD Super Bowl could bring families together

    by 
    Darren Murph
    Darren Murph
    01.28.2009

    We've seen some pretty outlandish survey results before, but this might just take top honors. A Samsung-commissioned poll has revealed that "an HDTV can entice your spouse to visit the in-laws, even for the Super Bowl, if it means viewing football in high-definition." Heard that? Your family could actually grow fonder of one another if your in-laws are showing the Super Bowl in high-def. The actual results were that 43 percent would make the trek to their in-laws if they could count on watching the big game in HD, with 50 percent of that subset being men and 34 percent being women. The survey also found that 81 percent felt image quality was more important than food, and we're left to wonder what on Earth those other 19 percent are drinking so heavily. Check the read link for even more laughs.[Image courtesy of PBase]

  • Two teams enter, one team leaves: Superbowl XLIII simulated

    by 
    Xav de Matos
    Xav de Matos
    01.26.2009

    Hey, sports fans. We don't need us to remind you that this Sunday is the Superbowl. You're excited enough to have it circled on your Vince Lombardi calendar. On February 1st, the Pittsburgh Steelers and Arizona Cardinals will both enter the Raymond James Stadium in Tampa, Florida, as contenders but only one will exit as champion. Kind of like, Beyond Thunderdome. With blood boiling from anticipation, EA Sports has compiled footage from a simulation they ran using Madden NFL 09 to guesstimate the Superbowl XLIII champion. Who will come out victorious? Who will be crowned next? Because in the end, there can be only one. Unfortunately, the video doesn't show us which team that is.

  • Prepared for Super Bowl XLIII? Here's how.

    by 
    Darren Murph
    Darren Murph
    01.22.2009

    Believe it or not, Super Bowl XLIII is but days away. If you've been putting off that home theater expansion, the time to get serious is now. We've hosted up a handy guide to get your abode totally ready for hosting a rather monumental bash, so why not head over to Engadget Classic and check it out? We're not responsible for the condition of your wallet should you follow each and every recommendation, but we are guaranteeing that it's a darn good recipe for joviality.

  • Monsters vs. Aliens 3D promo gets detailed

    by 
    Darren Murph
    Darren Murph
    01.04.2009

    For those searching for a few more details on how exactly the Monsters vs. Aliens 3D trailer will be seen on Super Bowl Sunday, you've arrived at the right place. According to a new AP report on the topic, around 150 million 3D glasses will be given away for free at Pepsi / SoBe Life Water displays at 28,000 locations including grocery, drug and electronics stores and big-box retailers -- in other words, you shouldn't have to look hard to find 'em. The three minute promo will utilize Intel's InTru 3D and ColorCode 3-D technologies, which are said to be far superior to the old red-blue Anaglyph system. In fact, those without 3D glasses will still be able to make out what's going on. Oh, and if you were even the slightest bit curious as to how serious DreamWorks Animation is about pulling this off, get a load of this: the outfit's CEO, Jeffrey Katzenberg is calling the stunt "perhaps the biggest media-advertising event in history," noting that it will involve "tens of millions of dollars." Gulp.[Image courtesy of AP Photo/Matt Sayles]

  • Monsters vs. Aliens trailer, Chuck to air in 3D in February on NBC

    by 
    Darren Murph
    Darren Murph
    01.03.2009

    This won't come as any surprise to folks watching the absolutely thrilling Chargers vs. Colts matchup on NBC, but 3D has officially hit the mainstream. NBC has been feverishly pushing a 3D airing of a Monsters vs. Aliens trailer on Super Bowl Sunday, and a 3D episode of Chuck will follow later in February. We were even blasted with a shot of Jerome Bettis rockin' some super ugly 3D glasses, of which you'll be able to procure yourself for free in the coming weeks at select Pepsi and Sobe kiosks. Obviously, since the ads were shown to all watching tonight's tilt, no special television will be needed to enjoy the eye-popping content; now, let's just wait and see if any 3D clips are snuck into the actual Super Bowl.[Via TVByTheNumbers]

  • Super Bowl XLIII to boast interactive commercials

    by 
    Darren Murph
    Darren Murph
    12.08.2008

    For years now, companies have sought to produce the most engaging advertisement on the eve of the Super Bowl here in America. In just a few months, however, they'll be vying for something else -- your clicks. Canadian sportscaster Le Réseau des Sports has confirmed that both SD and HD broadcasts of Super Bowl XLIII will feature commercials that are "enabled with interactive functionality permitting viewers to opt-in and hyperlink directly from the RDS network to long-form video content." Additionally, viewers will be able to bookmark that content for future viewing. Details of how the links and on-demand material will work are still fuzzy, but it's apt to function a lot like the TV-to-Internet ad platform that's already out courtesy of Backchannelmedia. The bar just got raised a few rungs higher, and we're pretty stoked to see what happens next.

  • Micro Matic v-POD weds beer dispenser and LCD TV

    by 
    Darren Murph
    Darren Murph
    12.01.2008

    It's two things that are inevitably tied to one another each Sunday -- LCD TVs and alcohol. Now, Micro Matic is bringing them together like never before, and only the most serious of in-home bartenders need apply. The v-POD comes in a couple of shapes and colors to best suit your needs, with the stainless steel Kool-Rite boasting a half-dozen taps, stereo speakers and an inbuilt 10-inch LCD. Now, if only these were available with slightly larger HDTVs and price tags nowhere near the three grand mark, we'd be talking.[Via Engadget Chinese]