targettracking
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Facebook uses AR to make movie posters more interactive
It's been about a year since Facebook revealed its plans for camera-centric augmented reality. Now the company is moving ever further into an AR future with "target tracking," a way to connect images, logos, signs and pictures in the real world with augmented content using the Facebook camera. A Wrinkle in Time and Ready Player One are already using the tech via closed beta, and a developer toolkit for everyone else is on its way later this spring.
