Uber's all-inclusive Pass goes live across the US, except California
The monthly subscription service offers ride, Eats and Grocery discounts.
Uber’s all-inclusive monthly subscription service is now available across the United States (Update: except for California, see below). The ride-hailing giant started testing Uber Pass in mid-2019, expanding the scope of the original Ride Pass that only offered discounted rates for Uber rides. After trialing the subscription service in 10 cities over the past year, Uber is now giving residents in over 200 US cities the option to pay $25 per month to enjoy its benefits.
The company says it’s rolling out Uber Pass across the US as part of its response to how the world has changed due to the coronavirus pandemic. Uber’s gross bookings for rides went down by 75 percent from April through June, and the number of customers active on its app has dropped nearly in half compared to the same period last year. Demand for Uber Eats orders and deliveries, however, soared when cities went under lockdown. This may be one of the steps the company is taking to get customers back on its other services, since the pass offers discounts across its products.
For $25 a month, Uber Pass gives subscribers a 10 percent discount on UberX, XL and Comfort rides, as well as a 15 percent discount on Black, SUV and Premier rides. Uber Eats orders for pickup are free if they’re over $15, while orders for delivery are five percent off if they’re over the same amount. Finally, grocery deliveries are free for orders over $40.
Uber has also given its app a refresh to put rides, Eats, bikes/scooters and Grocery in one place to make all its services more accessible. The new experience will introduce shortcuts to frequently ordered restaurants and previous trip destinations, as well. Uber’s redesigned app will make its way to customers worldwide over the next few weeks.
Update 8/18 3:58pm ET: We didn’t mention that the Uber Pass rollout excludes California. This is likely due to a state law that requires the company to classify its drivers as employees. Uber has been vocal in fighting back against it, stating that it could even shut down its service in the state.
