Beer sales down in Ireland: Guinness blames the iPod
By Peter Rojas 
posted September 4th 2004 9:44AM
posted September 4th 2004 9:44AM
Sales of Guinness are down six percent in Ireland and the company's CEO knows exactly what's to blame: gadgets. Rather than while away their hours in pubs, he says that young men have developed another perverse addiction, and are spending their money on "electronic stuff such as iPods". Definitely good news for us and bad news for all the, uh, beer weblogs.
[Via TechDirt]
..Nothing to do with the total ban on smoking in public places in Ireland then?
Nope it isn't anything to do with the Smoking ban, the pubs were already doing badly before the smoking ban came in. It's got far far more to do with the fact that the pub owners are ripping people off with regard to prices.
It's not uncommon to pay well over €4.00 for a pint these days. Look here to see how ridiculous the prices are - http://www.drinkfeckgirls.com/
Guinness put their prices up... Murphys didn't. I was in Ireland last week, and heard an item on RTE radio saying that because of this, Murpys were doing really well, at the expense of Guinness. That's probably the REAL answer. In Cork, I saw lots of people drinking Murphys, but no one drinking Guinness!
4 pound? Pffft
Yea..
blame tech.. that is how it always goes.
"We don't understand, lets blame that stuff over there..."
Added Engadget to my HA profile at
http://historyagent.com/joeldg/
Cheers
Peter, I'm from Cork and Murphys is the main stout drunk here. If you go outside Cork Guinness is more popular. Cork people will give out about not having Murphy's when they go elsewhere!
Guinness and Murphys tastes the same,but Guinness has to realize that they will make more money in volume than raising the price...its all corporate bullshit, we dont need Guinness,we always have other stouts out there
It's not just the iPod that saps the money, it's the accessories, like the getting the BMW ipod compatable (http://www.apple.com/ipod/bmw/), the waterproof case, the armband, the pink mini one for when your main one's too bulky, then there's the remote control, and the local restaurant reviews and your favourite books to load onto it. Then when you've got it all sorted you'll be upgrading to an iRiver.... no beer money ever again...
WE ONLY DRINK MURPHY'S IN THE REBEL COUNTY BOIY! YEA PILE OF LANGERS!!
the pub is a rip off, 4euro a pint, also it gives you big belly, and it makes you think wrecked birds are okay, give me an i pod any day
Guiness is a damn good thirst quenching beer. Back in the old day, the crew and Phantom Poet Graffito used to get straight lit on the stout and the 100% blunt with absolutely no new school Primo/style crack-slaughter inside. Guiness needs to up its percentage sale with X Street on the ipod and start supplying their customers with X free tracks --just like Chrysler dose whenever Literati X spray the spoken word spectacular on Rollingstone.com;
afterall,they are Motor Trend car of the
year and not slipping in the percentages!