First impression: buying a movie from the iTunes Store
First off let me say that I'm glad Apple finally changed the name of the store to something 'music neutral.' With that said, how is the movie buying experience on the iTunes Store? Pretty good. Thanks the the 'CoverFlow' implementation I was able to look through the 75 movies available and find one I was interested in (The Hitchhiker's Guide to the Galaxy, I am a geek after all, plus it was only $9.99).
Buying it was just like purchasing music from the iTunes Store, though the downloading took about an hour. However, I was able to start watching the movie after about 10 minutes. The video looks pretty darned terrific on my 20 inch iMac (thanks, Apple, for fixing the dog that was video playback in iTunes) and the sound is great.
One thing to note, movies downloaded from the iTunes Store do have chapter markers, as pictured above. A more detailed picture of the chapter markers themselves after the jump.
No need to worry about having to fast forward to favorite spots in the movie. The interface is much like chapters in enhanced AAC's, which isn't too shocking since they are all related to H.264.
