Gameloft sales up 50% so far this year
Mobile games publisher Gameloft announced they posted €45.9 million ($62.9 million) in sales during the first half of their fiscal year. According to Gameloft, this is a 50% increase from last year, which means they are well on their way to hitting their €95 million ($130.3 million) objective when the games industry goes into overdrive sales for the end of Q3 and the Q4 holiday season.
The sales come from standard issue back titles and, in the same way Activision pulled ahead in the first half of this year, Gameloft saw significant revenue from movie/TV licensed games like Shrek the Third, Desperate Housewives and Lost. Yes hardcore gamers, you may curse the heavens for that if you wish.
