FreeSat TV service goes live across the UK

We knew it was coming, and after waiting for quite some time for FreeSat to go from concept to reality, television viewers across the UK can finally indulge. If you'll recall, a recent survey found that just 5-percent of Europe's HDTV owners actually bothered to tune into HD programming, but now that number is likely to change. Effective today, 98-percent of the UK can fork out a one-time fee of £49 ($96) to £120 ($234) in order to acquire a FreeSat set-top-box, and after an £80 ($156) installation, users will have subscription-free access to BBC HD, ITV HD (coming soon), Channel 4's digital service and around 70 other TV / radio channels. Better still, that number is slated to rise to 200 before the year's end, and unsurprisingly, the launch is expected to boost available high-def offerings in the region. Anyone across the pond have their equipment set up already? How's the service?

[Thanks, Ivan]