It's apparently not too late
to squeeze its high definition test material onto a Blu-ray disc, as it's informed CNET of plans to do just that. Look forward to an "expanded version" of the THX Optimizer that ships with certain movies, but built for a less technical audience than a disc like Digital Video Essentials
. Of course, the box probably won't include a sticker to proclaim your generic LCD THX-Certified, but you'll always know it is in your heart (or maybe you won't, since the company declined to say exactly what the "secret sauce" of factors is that garners a display the special label).