"Hardcore fans are our base and our biggest fans," commented Hamlett. "Their opinions and seal of approval are of extreme importance to us. That said, the All-Play brand is aimed at those consumers who seek to leverage the unique attributes of the Wii and play a sports game that utilizes these unique features." So, it would seem, those of you looking forward to the option of playing with more casual controls, yet immersed in the same tried-and-true form of the respective sport, can rest assured. Apparently, EA Sports won't be dumbing down any of its big sports titles. But, with the introduction of Facebreaker, the opportunity for EA Sports to develop spin-off titles in that tone might be one too great for the company to ignore.