He said that WoW is immune to economic downturn because it offers an excellent bargain: "People might not want to go out to the movies and spend $100 for a couple of hours and then go to a restaurant. You can go home and pay $15 a month for 100 hours of entertainment if you're staying at home more." A comparable situation from history: during the Great Depression, movies in the United States were only a nickel -- far cheaper than competing, live forms of entertainment, so the movie industry thrived. In fact, some folks credit the Great Depression as a contributor to the rise of the Golden Age of Hollywood. Think the same'll happen to MMOs if this gets bad?