When pressed for comment about AC2 going up against MW2 and the possibility of his game (ha!) surpassing Infinity Ward's shooter in sales, Yannis Mallat, CEO of AC2 developer Ubisoft Montreal, admitted to VideoGamer.com that he was not "pretentious" enough to predict a sales outcome, but added, "I can certainly say there is no room any more for average or bad games, but there is still a lot of room for awesome games, and that's what Assassin's Creed is."
Internally, Ubisoft has set its standards high -- two years ago, the first Assassin's Creed moved 2.5 million units in its first month at retail to become the fastest-selling new game IP in U.S. history. Of course, two years ago, Call of Duty 4 was claiming records of its own. Ubisoft would not dare pit AC2 against MW2 in an outright sales challenge, but, in embodying its franchise's ethos, with a little patience, Ubisoft will almost certainly enjoy successful sales of AC2 over the course of the holiday season. After all, who among us has ever been content to settle on just one awesome game when there are many to enjoy?