FCC boss keeps driving home the 'spectrum, spectrum, spectrum' message for wireless broadband

Love him or hate him, it seems destined that the FCC's Julius Genachowski will leave as big of a mark on the agency he's leading -- if not bigger -- than his predecessor Kevin Martin did, because he's hell-bent on shaking up the wireless airwaves and landlines he oversees in some pretty huge ways. Pushback from broadcasters is apparently quite strong, but he's reiterated at a conference today that he intends to investigate freeing up TV spectrum for to make room additional wide-area wireless services, a move that certainly seems to make sense on the surface considering that universal broadband to the home -- which could carry all the TV you'd ever need -- is also high on Genachowski's to-do list. The Universal Service Fund, which every American phone subscriber pays into and partly finances rural landline telephone operations where profits are harder to come by, is looking like a ripe target for renovation to bring broadband into the fold, theoretically making high-speed data more accessible to folks of all demographics and geographical affinities. Like the TV spectrum move, the USF realignment is meeting its fair share of detractors -- mainly among rural landline operators who rely on the funds for operation, of course -- but we're definitely gaining confidence that this dude isn't taking "no" for an answer in the long term.