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Tony Hawk Shreds October 26, Toys R Us to sell exclusive board

Activision's second attempt at peripheral-based skateboarding will be available in stores on October 26th. Tony Hawk Shred promises "Big Air! Bigger Tricks!' in a more kid-friendly approach to the franchise.

Keeping in line with the game's younger vibe, it's fitting that Activision has partnered up with Toys R Us on an exclusive version of the board-and-game bundle. For $99, you'll get a copy of the game and a board featuring one of "Tony's custom Birdhouse graphics." Of course, if you still have your Tony Hawk Ride board, you can opt to reuse that for the sequel.

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ACTIVISION LAUNCHES SUPERSIZED TONY HAWK®: SHRED WEB SITE AND CONFIRMS LAUNCH DATE

Santa Monica, CA – October 1, 2010 – Activision Publishing, Inc. (NASDAQ: ATVI) announced today the launch of the brand new web site for Tony Hawk®: SHRED, the latest installment in Activision's renowned Tony Hawk® video game series. This year's all-new Tony Hawk experience features larger-than-life gameplay and an innovative motion-sensing board controller that gets kids off the couch and into the action. Tony Hawk: SHRED's new, interactive www.shredgame.com web site gives players a head start on honing their over-the-top skate and snowboarding skills as they explore new game content, the latest news and much, much more!

The new SHRED web site is packed with exciting gameplay tips! Kids will be on the deck mastering killer moves after viewing dozens of training videos that demonstrate over 50 jaw-dropping in-game tricks, including everything from kickflips and grabs to Tony's signature 900! The site also showcases talent profiles of all the pro riders featured in Tony Hawk: SHRED, as well as a developer blog to keep fans up to speed with all the latest and greatest game news right from the source!

Visitors to the new site should also be sure to check out the limited edition Tony Hawk: SHRED bundle, where the game's amazing board controller features one of Tony's custom Birdhouse graphics. Offered exclusively at Toys "R"Us stores across the country and online at Toysrus.com while supplies last, the limited edition bundle of Tony Hawk: SHRED will be available for all three versions of the game, and in-store/online presale starts on October 5th so reserve your copy early before they are all gone!

Tony Hawk: SHRED will be available at retail October 26th in North America and October 29th in Europe for the Xbox® 360 video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system, and Nintendo Wii™. The game is rated "E" (Everyone – content that may be suitable for ages six and older) by the ESRB.