As stock in new Joystiq offshoot PlateTweetz (360 faceplates that can update your Twitter feed, of course) has continued to decline, we look to someone, anyone for answers. Turns out OXM has our backs, asking Microsoft global marketing director Albert Penello about that very topic.

"The idea wasn't bad ... people used to put faceplates on their cell phones. Rewind five years, faceplates were what everybody wanted to do," he said. "Turned out nobody bought it. So [we stopped] making them. We killed that one pretty quickly."

Well, thanks for telling us now, Albert. We suppose you'll be explaining this to our stockholders?

This article was originally published on Joystiq.