Today we've learned the name of this project: Defiance. Described as a "new entertainment franchise that will seamlessly pair a primetime series with an online video game," Defiance is scheduled for release sometime later this year.
We first heard about this MMO a few years ago, although Trion's been fairly mum on the specifics. Video games and TV series working together offer a unique prospect for synergy and cross-promotion, something that hasn't escaped the attention of Trion CEO Lars Buttler. Defiance may also appear on the Xbox 360 if Trion's hiring practices are any indication.
Microsoft Xbox One
Microsoft Xbox 360