Today we've learned the name of this project: Defiance. Described as a "new entertainment franchise that will seamlessly pair a primetime series with an online video game," Defiance is scheduled for release sometime later this year.
We first heard about this MMO a few years ago, although Trion's been fairly mum on the specifics. Video games and TV series working together offer a unique prospect for synergy and cross-promotion, something that hasn't escaped the attention of Trion CEO Lars Buttler. Defiance may also appear on the Xbox 360 if Trion's hiring practices are any indication.