They said they would do it, and by golly it's nearly here -- Samsung just revealed that its assembly lines are starting to churn out see-thru computer screens that don't require power-sucking backlights to function. Unfortunately, it looks like the amazing AMOLED variety is still on the drawing board, but ambient light-powered LCDs are on the way, with Samsung offering a 22-inch, 1680 x 1050 resolution panel with a 500:1 contrast ratio to begin with. Sammy suggests we'll see it in HDMI and USB-compatible monitors and suspects it'll be used in advertising and teleconferencing first -- which suggests this display won't come cheap -- but we all know the true killer app will be a nice big frameless laptop screen. We'll take two, please. PR after the break.
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Samsung Electronics Becomes the World's First in Mass Production of Transparent LCD Panel

SEOUL, South Korea--(BUSINESS WIRE)--Samsung Electronics Co., Ltd. announced today that it began mass production of a 22-inch transparent LCD panel in March this year.

"Transparent displays will have a wide range of use in all industry areas as an efficient tool for delivering information and communication. With the world's first mass production of the transparent LCD panel, Samsung Electronics plans to lead the global transparent LCD market by developing various applications."
The panels come in two types, the black-and-white type and the color type, and they have a contrast ratio of 500:1 with WSXGA+ (1680*1050) resolution.

Compared with the conventional LCD panels that use back light unit (BLU) and have 5% transparency, Samsung's transparent LCD panel boasts the world's best transparency rate of over 20% for the black-and-white type and over 15% for the color type.

The transparent LCD panel has a high transparency rate, which enables a person to look right through the panel like glass, and it consumes 90% less electricity compared with a conventional LCD panel using back light unit. It's because a transparent LCD panel utilizes ambient light such as sun light, which consequently reduces the dependency on electricity for generating power.

Also, Samsung's transparent LCD panel maximizes convenience for not only manufacturers but also consumers by incorporating the High Definition Multimedia Interface (HDMI) and the Universal Serial Bus (USB) interface.

Transparent display panels have endless possibilities as an advertising tool, which can be applied to show windows and outdoor billboards or used in showcase events. Corporations and schools can also adopt the panel as an interactive communication device, which enables information to be displayed more effectively.

Younghwan Park, a senior vice president of Samsung Electronics LCD Business, said, "Transparent displays will have a wide range of use in all industry areas as an efficient tool for delivering information and communication. With the world's first mass production of the transparent LCD panel, Samsung Electronics plans to lead the global transparent LCD market by developing various applications."

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Samsung mass-producing 22-inch transparent LCD, your desktop monitor seethes with jealousy