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Breakfast Topic: What keeps you playing?

This Breakfast Topic has been brought to you by Seed, the AOL guest writer program that brings your words to WoW Insider's pages.

World of Warcraft has been around for seven years this November. Over the course of those nearly seven years, we've seen three expansions, countless content patches and a world event to usher in each expansion. That's a lot of content to experience for someone who has been playing since WoW first launched. Even for a relatively new player, there's a lot of content to experience on the way to 85.

What does someone who has leveled to 85, experienced all the endgame content and seen all the sights of Azeroth do next? What keeps them playing after they see and do everything Azeroth has to offer? I myself have various alts that are all at different levels. I'm an achievement seeker and always going after various achievements that I can do on my own or with the help of some friends. Even pushing the limits of my class by seeing what past raids and current dungeons I can solo is something I enjoy.

Not everyone likes alts, the achievement system or playing alone. Everyone has their own definition of what they consider fun while visiting Azeroth. What do you consider fun, and what keeps you playing WoW?