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Disney's mobile, social push improves its bottom line

Disney's focus on the mobile space improves its bottom line

Disney Interactive, the arm of Walt's empire that handles video games, saw an operating loss of $216 million for the fiscal year 2012, which ended on September 29. Loss for the quarter came to $76 million, an improvement of $18 million from Q4 2011.

Revenue for the year decreased 14 percent from 2011's $982 million, bringing 2012 to $845 million – the $216 million loss, however, improved from 2011's $308 million. Disney attributed the loss improvement to a focus on social games and decreased production of console games:

"Improved segment operating results for the year reflected an increase at our social games business.... The reduction in console games product development reflected an ongoing shift from console game releases to mobile and social game releases."

In 2011, Disney Interactive shut down all core studios except for Junction Point, the house responsible for the Epic Mickey series. Disney acquired Lucasfilm for $4.05 billion on October 30, and the deal included LucasArts, Industrial Light & Magic and Skywalker Sound, the Star Wars games and effects studios. During the acquisition, Disney said it was likely to develop social and mobile games in the Star Wars universe, leaving console games to licensed third parties.