Disney Infinity may have been named as a reference to its own potential revenue - The New York Times reports that Disney Interactive has sold three million Disney Infinity Starter Packs, which include figurines of three Disney characters and the game itself. Infinity was also the tenth best-selling game of 2013, according to data from the NPD Group.

Activision's Skylanders Swap Force, Infinity's main competition, was not one of the top 10 best-selling games of 2013, but the Skylanders series' revenue from retail sales surpassed $1.5 billion earlier this year. Consoles have received annual installments of the Skylanders franchise since its introduction with Skylanders: Spyro's Adventure.

Plans to expand Infinity's cast have resulted in new figurines for Disney's Frozen, Wreck-It Ralph and Tangled films, with references to classic moments from past films being recreated in Infinity's Toy Box mode. With Infinity's introduction doubling Disney Interactive's fourth-quarter earnings, Infinity's play set is likely to keep expanding. Future additions might not be determined by developers though - only The Claw knows who will go and who will stay.

This article was originally published on Joystiq.

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