Damian Lillard trail-blazes to NBA Live 15's cover

The cover athlete of NBA Live 15 is Portalnd Trail Blazers point guard Damian Lillard, the NBA revealed via Twitter today. Lillard was voted by his peers to play in the NBA All-Star Game this year and led Portland to the playoffs in April before eventually losing to the now-champion San Antonio Spurs.

NBA Live 15 will launch October 7 for Xbox One and PS4. It will be the second game since the series' resurgence last year, which underwhelmed at its launch. NBA Live Executive Producer Sean O'Brien even apologized to fans in June, admitting that the first entry in four years "fell short in two major areas" as the first game for PS4 and Xbox One. NBA Live 14 was also the first to launch since NBA Live 10 arrived in October 2009, as both NBA Live 13 and NBA Elite 11 were canceled in September 2012 and November 2010, respectively.
[Image: EA Sports]

This article was originally published on Joystiq.