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The #2015bestnine Instagram meme was made to help launch a dating app
There's a decent chance you saw — and might have gotten annoyed by — a slew of #2015bestnine photo collages mucking up your Instagram feed just before the new year. Well, it turns out 130,000 people using the #2015bestnine app were doing more than just making collages — they were signing up for a secretive new service that turned out to be a dating app called Nine.
