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  • Early Nintendo brochure shows us the childhood we could have had, the knitting we never did

    by 
    James Trew
    James Trew
    08.30.2012

    We all know what the Nintendo Entertainment System looks like, right? Well, if a butterfly had flapped its wings in a slightly different manner, things could have apparently been quite different. Former Director of Game Creative at Nintendo America, Howard Phillips, has recently uploaded some images taken from a 1985 brochure for a precursor to the NES called the AVS (Advanced Video System). While a glance at some vintage-looking hardware that never came to be -- such as the wireless controller -- is a retrospective tease, it was the marketing material from a couple of years later that really snags the attention: an advert for a knitting machine peripheral. The image shows the NES we know and love, with a controller in a dock, attached to a knitting device turning-out what we can only assume are some leg-warmers. Not wanting to alienate its largely male audience, however, the tagline reads "Now you're knitting with power." Given that it never came to market, though, we guess that not quite everything was acceptable in the eighties.