CableShow2008
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Poll: Are you waiting for a Tuning Adapter?
With the looming Tuning Adapter practically stealing the limelight at The Cable Show 2008, we can't help but wonder: how many of you are actually waiting in tense anticipation to snag one of these rascals? Is your CableCARD-equipped TiVo not pulling in all of the HD channels that are being delivered via switched digital video? Are you holding off on buying a set-top-box until tru2way DVRs hit the market? Let us know just how important this stuff is to you. %Poll-14649%
ESPN ratings 43% higher in HD homes than SD abodes in April
Life's good in Bristol -- at least it sure looks that way based on reports stemming from The Cable Show in New Orleans and the latest Nielsen data. For starters, primetime viewership on ESPN grew 15%, while total day ratings ratcheted up 13%. According to Sean Bratches, executive vice president of sales and marketing for the outfit, ESPN's ratings were 43% higher in high-definition homes versus standard-definition homes, reiterating that sports and movies are the two biggest draws of owning an HDTV. Needless to say, the news simply means that the network can demand even more for precious ad time, but we won't even pretend you didn't see that coming.
Tuning adapters hit CableLabs testing lair, still not ready for public consumption
This one probably goes without saying, but just in case you're inclined to waste a few gallons of precious regular unleaded searching for a tuning adapter, don't. The National Cable & Telecommunications Association (NCTA) and TiVo have jointly issued a release to inform the public that "several manufacturers of switched digital external tuning adapters have submitted products for formal testing at CableLabs." On the positive side, this means we're inching closer to seeing these devices hit store shelves, but sadly, it also means we're not done wading through red tape just yet. For those unfamiliar, these newfangled "tuning adapters" will enable TiVo Series3, TiVo HD and certain one-way set-top-boxes that utilize CableCARDs to "access digital cable channels delivered using switched digital (SDV) technology." Hit up the read link for all the details, and check out our hands-on galleries with a few of the boxes right here.
Motorola study finds millennials hungry for VOD
Kids these days -- understanding way more than their parents do about all this newfangled technology. Shortly after hearing that millennials were entirely more savvy about emerging TV technologies than the older crowd, a new study commissioned by Motorola has found that this same demographic (ages 16 to 27) is starved for video-on-demand. Beyond that, the 1,000 person study discovered that 62% had "influence over which HDTV set and programming package to buy," while 70% felt that "their expectations and demands are far greater than their parents' for rich media experiences." The report also found some pretty interesting figures dealing with transferring media from DVRs to portable devices (among other things), so be sure and dig into the read link below if you're a sucker for stats.
Verizon adds ON Networks HD VOD shows
Not letting Comcast steal all the VOD news at The Cable Show, Verizon announced it's added high definition video on-demand content from ON Networks. The free HD VOD content includes all the shows you may have seen on TVTonic or AppleTV, like Backpack Picnic, Golf Tips with Joe Beck and Proper Ollie. FiOS subscribers can look forward to 1,000 HD VOD titles each month by year-end, according to Verizon, it already offers access to more than 10,000 on-demand titles with 70% available for free. All those shows should be available right now, so feel free to grab the remote and take a look.
Samsung shows off SMT-3090 tru2way DVR
Any cable operators about to roll out tru2way on their network may take a look at Samsung's SMT-3090 set-top box. The dual-tuner HD DVR comes with a 160GB HDD, DOCSIS 2.0 modem for interactive communication to the headend and Multistream CableCARD. Samsung didn't leave Panasonic alone, as it's also demoing a tru2way LCD TV, See'n'Search web-enabled tru2way box and a tru2way STB that communicates with the headend to deliver targeted ads based on viewing patterns. No word on how long before any of this equipment is expected to hit the street, check after the break (or our gallery) for more pics
